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Rick Graves Info

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Director Consumer Experience Management Practice
Corebrand

Rick's extensive background includes a long career at Hewlett Packard where he covered a broad range of leadership and strategic roles. For over 7 years he had responsibility for HP's Global Customer Experience Management program where his primary focus was to build a discipline and culture of end-to-end customer experience management and design capabilities. This capability helped businesses understand, design, prioritize and differentiate experiences from a customer-centric point of view. Rick is co-inventor of a patent-pending customer experience design capability and delivers a powerful and passionate approach to define, design and deploy customer experiences. He feels strongly that customer experience management and design is critical in providing a competitive difference for companies moving forward, while achieving significant customer loyalty and business results.

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