SUBSCRIBE TO TMCnet
TMCnet - World's Largest Communications and Technology Community

WHITE PAPER LIBRARY

TMCNET eNEWSLETTER SIGNUP

IDC - Software Monetization: Meeting Customer and Business Needs in a Changing Market

SafeNet, Inc.


Abstract:

The software industry is undergoing dramatic changes that are necessitating new approaches to capturing the value of software through pricing, licensing, and packaging strategies - or monetization. Software vendors are facing the fact that it's increasingly difficult to make money as a traditional software company (i.e., through perpetual licensing). Independent software vendors (ISVs)are being pushed by the current financial climate and industry trends, such as the growing interest in pay-per-use licensing, to seriously consider alternatives. In addition, many of their customers believe that current software licensing models are not an accurate or fair gauge of software's value.


Please complete and submit this form to have the white paper delivered straight to your inbox


First Name: *
Last Name: *
Job Title: *
Company: *
Address: *
Address2:  
City: *
State: *
Zip/Postal Code: *
Country: *
Work Phone: *
E-mail Address:
This is the email address the file will be delivered to. Please confirm this is correct before submitting
*
NEW — Early Notification
Check boxes if you would like to automatically receive related information on:



LATEST VIDEOS

UPCOMING WEBINARS

MOST POPULAR STORIES





Technology Marketing Corporation

800 Connecticut Ave, 1st Floor East, Norwalk, CT 06854 USA
Ph: 800-243-6002, 203-852-6800
Fx: 203-866-3326

General comments: tmc@tmcnet.com.
Comments about this site: webmaster@tmcnet.com.

STAY CURRENT YOUR WAY

© 2014 Technology Marketing Corporation. All rights reserved.