Exploring Traffic Geo-Location As A Key Strategy To Off-Load Macro Networks With Small Cells Solutions

Alcatel-Lucent

Abstract:

For mobile service providers (MSPs) all over the world, network congestion is a critical issue that will only become more important and more challenging as mobile traffic continues to grow unabated. The more service providers understand what services and users are driving network congestion and where and when it occurs, the better prepared they will be to deploy innovative and practical solutions. Traffic geo-location is one of the most promising and talked-about areas of exploration, giving MSPs the opportunity to optimize and maximize their investments. It is particularly useful when deploying small cells solutions to off-load network capacity. MSPs face myriad complex issues when demystifying their networks: scarce spectrum, difficult site acquisition, capital expenditure (CAPEX) limitations and exploding demand for data services, among others. The challenge is not just to off-load network traffic, but to do so in the most cost-effective manner possible so that services can be delivered profitably. Traffic Geo-Location Services can be an invaluable solution in helping operators determine the optimal locations for small cells deployment — specifically those locations that offer the best off-load from the macro network and therefore the maximize return on investment. In this paper we explore the benefits of Traffic Geo-Location Services, as well as the technical and business issues that MSPs need to consider in order to deploy effective and innovative off-loading solutions.

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