How to Get Software Licensing Right – The First Time

SafeNet, Inc.

Abstract:

In spite of a difficult economic climate, the software industry and technology in general have fared okay. In many cases, it is because these software companies have been able to help their end users cut costs through flexibility in licensing their software products – either as a service or through subscription or pay-per-use models. According to IDC, most ISVs are increasing the flexibility of licensing by adding more choice, in order to generate more revenue. This paper discusses the importance of building a cohesive licensing team and integrating your licensing approach with your business processes, even before you worry about integrating licensing technology into your software products. The paper goes further to illustrate in real world terms, the value of a proactive team approach to implementation and optimization of software licensing and entitlement management to fulfill successful licensing strategies.

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