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Zeosoft Chief Technology Officer To Speak At
Planet PDA
Zeosoft, a businessware company
bringing networked mobile servers to business, announced that Michael
Huestis, chief technology officer and senior vice president of marketing
and sales, will deliver a presentation at the Planet PDA Expo, on
December 5, 2001. The Planet PDA Expo, held at the Venetian Resort in
Las Vegas, Nevada from December 4 through December 6, 2001, is a global
summit on handheld productivity solutions. The Zeosoft presentation
focuses on effective middleware implementation and completing end-to-end
mobile solutions to connect clients to their network. In addition to
Huestis’ presentation, Zeosoft will be exhibiting at booth 313.
Mr. Huestis’ presentation has been crafted around a session titled,
“Effective Middleware Implementation: Connecting the Client to the
Network.” Huestis will discuss a historical view of network technology
and how market trajectory will benefit the wireless market. He also will
talk about the prospects for ad hoc networks using lightweight
application servers on handheld devices and how this emerging technology
will impact organizations looking to maximize intrabusiness efficiency.
“The market is shifting from an emerging wireless technology phase
to one characterized by intrabusiness efficiency,” said Huestis.
Intrabusiness is a term coined by Huestis to illustrate the dramatic
shift in thinking about wireless technology and its application to
business issues. Intrabusiness is defined as focusing on business
processes and procedures that add value to the enterprise and its
customers.
Intrabusiness efficiency will enable collaborative processes and
secure information exchange on handheld wireless computing devices.
Businesses across vertical industries will benefit by integrating their
networks with these handheld devices, which creates an ad hoc server
infrastructure capable of true end-to-end computing.
Applying new infrastructure technology that drives efficiencies into
organizational processes has lagged over the past few years as
organizations improved externally reaching Web-based systems. While many
of the Web technologies created efficiencies in call centers and finance
units, the majority of functional units largely have been ignored.
“The enterprise market should soon shift focus to the use of the
wireless technology to create operational efficiencies across all
departments, especially in healthcare, military and retail environments,”
added Huestis. “As the wireless infrastructure improves over the next
two to three quarters, new markets and investment capital will present
itself, and Zeosoft intends to be at the forefront.”
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