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Cedar Electronics Names Jonas Forsberg as Chief Commercial OfficerCHICAGO, Aug. 20, 2018 /PRNewswire/ -- Cedar Electronics, holding company for leading automotive and consumer electronics brands Cobra Electronics, ESCORT and Snooper, today named Jonas Forsberg as Chief Commercial Officer effective immediately. Jonas most recently served as VP, Global Online Sales & Marketing, Consumer, SME & Large Enterprise for GN / Jabra. A results-driven executive with 20 years of leadership experience both domestically and internationally, Jonas comes to Cedar with an extensive background in Direct-to-Consumer E-Commerce, category definition and leadership with strategic retailers, and creation of alternative channels t market. His impressive history in B2B & B2C partnership building has yielded exceptional results. Prior to Cedar, Jonas has previously held several high-level Sales, Marketing and Product positions at GN / Jabra as well as Sony Ericsson and Ericsson. Jonas received his MBA degree from Lund University, School of Economics and Management. "As we continue to build on the Cedar's business transformation, I am excited to announce the addition of Jonas," said Chris Cowger, President and CEO, Cedar Electronics. "Jonas will be responsible for further enhancing our global sales strategy and execution, advancing our new online and offline marketing initiatives and accelerating the evolution of our world-class ecommerce platform." "I am excited to join Cedar Electronics and its global brands, Cobra, ESCORT & Snooper," said Jonas Forsberg. "I look forward to combining my insight and vision with passion and conviction to create winning business and product strategies firmly rooted in market requirements and consumer needs." About Cedar Electronics Media Contacts: View original content with multimedia:http://www.prnewswire.com/news-releases/cedar-electronics-names-jonas-forsberg-as-chief-commercial-officer-300698276.html SOURCE Cedar Electronics |