Taptera Launches Sophia
Sep 14, 2012 (Close-Up Media via COMTEX) --
Taptera, a developer of custom-tailored mobile business applications, launched its latest product, Sophia.
According to a release, Sophia was built initially for iOS. It helps Salesforce.com users as they conduct sales calls and work to maintain corresponding records of conversations and action items.
The application allows salespeople to update Salesforce.com entries with call details and next steps from their mobile device.
"We like to think of Sophia as a child of Siri and Salesforce - one with a deep integration of contextual voice technology and understanding of the need for that functionality and accuracy in an friendly mobile application," said Chris O'Connor, Co-Founder and Chief Executive Officer, Taptera. "As the global, mobile workforce continues to grow, the ability to utilize a mobile application to maintain records you previously had to be at your desktop to update is just one area in which we see a great deal of innovation occurring. Sales people make up a sizeable market that is ripe to be served, especially with today's increasingly sophisticated Natural Voice Understanding technologies and mobile devices."
"Administrative tasks such as data entry are necessary evils for most businesses, however, as Natural Voice Understanding technology matures there's no reason why those processes should not evolve just as they did when CRM and the cloud came about," said Jessica Valenzuela, VP of Growth and Innovation, Taptera. "As more workers complete tasks while on the go, it is a natural next step to provide those employees with the tools to manage their data and entry updating from their mobile devices. We expect to see this tool impact the bottom lines of our customers due to the increased time spent selling and reduced time spent on low value, administrative tasks."
((Comments on this story may be sent to email@example.com))
[ Back To TMCnet.com's Homepage ]