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MuleSoft Deploys Cloud9 for Sales Pipeline Predictability
[April 14, 2011]

MuleSoft Deploys Cloud9 for Sales Pipeline Predictability


REDWOOD CITY, Calif. --(Business Wire)--

News Facts

Cloud9 Analytics, the leader in on-demand sales forecasting and pipeline management solutions, announced that MuleSoft, the provider of Web middleware built on leading open source projects Mule ESB and Apache Tomcat, has selected Cloud9 (News - Alert) to boost its sales team's productivity and improve pipeline predictability.

MuleSoft's rapid growth requires accurate opportunity pipeline trending applied to current forecast periods in order to more accurately predict revenue and confidently grow the business.

The company had collected an enormous amount of sales data since its deployment of salesforce.com in 2007 but was unable to leverage this historical data to provide critical sales metrics trending reports or identify "what's changed" in the sales pipeline without significant manual intervention.

MuleSoft selected Cloud9 instead of a SaaS (News - Alert) business intelligence solution due to Cloud9's sales forecasting and pipeline management solutions, which were instantly relevant to the company's leadership and could be deployed immediately.

The company now uses Cloud9 etrics on its weekly sales commit calls, providing sales leadership an understanding of trends and changes in the pipeline broken down by sales theater and account executive. This visibility enables the company's CEO, vice president of Sales and CFO to immediately understand which deals may be getting stuck, the characteristics of wins and losses and where the sales teams need to focus to meet their forecasts before it's too late.



Additionally, MuleSoft's vice president of Marketing uses Cloud9 to better understand how leads are converted into opportunities and the key characteristics of converted leads that result in a timely and successful closed sale.

Supporting Quotes


"We use salesforce.com heavily at MuleSoft and while it's great for helping us manage our contacts, accounts and opportunities, we needed to be able to put history to work and understand why things happened the way they did," said Michael DiFilippo, CFO of MuleSoft. "Cloud9 provides visibility into pipeline dynamics that we never thought we could get very easily, and the result is better predictability, not only for sales, but for the entire business. Being data-driven helps us make more insightful decisions - about how best to move the business forward. "

"More than ever, organizations like MuleSoft are demanding predictable sales forecasts so that they can confidently plan their business," said Jim Burleigh, CEO at Cloud9. "Cloud9 sales forecasting and pipeline management solutions are specifically designed to provide enterprise leadership with the kind of visibility they need to make critical decisions - not just about what deals to focus on, but how to successfully navigate periods of rapid expansion."

About MuleSoft

MuleSoft is the Web Middleware Company, providing enterprise-class software based on the world's most popular open source application infrastructure products, Mule ESB and Apache Tomcat. With Mule ESB and Tcat Server, MuleSoft brings an ideal combination of simplicity and power to today's web applications. Its products boast more than 1.5 million downloads and over 2,500 production deployments by leading organizations such as Walmart.com, Nokia (News - Alert), Nestlé, Honeywell and DHL, as well as 85 in the Global 500 and 5 of the world's top 10 banks. MuleSoft is headquartered in San Francisco with offices worldwide.

For more information: www.mulesoft.com or email [email protected].

Follow us on Twitter: Mulejockey

About Cloud9 Analytics (News - Alert)

Cloud9 is the global leader in on-demand sales forecasting and pipeline management solutions for Salesforce CRM. The company delivers these revenue performance management applications directly to line-of-business users to dramatically improve the predictability of their sales forecasts, the effectiveness of their one-on-one sales rep coaching and productivity of their weekly sales meetings. The result is higher win rates, better CRM adoption, and accelerated revenue. Cloud9 solutions deliver value in just 24 hours and require zero installation, zero maintenance, and zero IT support. Cloud9 customers include Covad Communications, EMC2, Siemens, Thermo Fisher Scientific, and Thomson Reuters (News - Alert). The company is headquartered in Redwood City, Calif. For more information, please visit www.cloud9analytics.com.


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