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June 13, 2006
Treo, BlackBerry, and Motorola Q Get Free News From World Cup, NHL, and NBA Finals
KANSAS CITY, Mo., June 13 /PRNewswire/ -- Handmark(R), a global leader in mobile media, today announced that the award winning Pocket Express(TM) wireless news and information service is now providing free World Cup soccer coverage in the Sports channel. Sports, already one of the most popular free Pocket Express services, offers continuous coverage from now through the championship game. NHL and NBA finals are also covered in the AP Sports news channel and within detailed "weekly game" box scores for each sport.
The World Cup coverage appears in a special news subcategory within the Sports channel and offers dozens of stories throughout the day, continuously updated and posted as the trusted reporters of the Associated Press file them. Coverage includes game previews and recaps, breaking news and scoring updates on games in progress, injury reports, and more.
"Pocket Express is the fast, easy way to stay in touch with sports news," said Douglas Edwards, chief marketing officer of Handmark. "With up to the minute coverage 24 hours a day, anyone from casual observer to hardcore fan can get the latest World Cup updates wherever and whenever they choose. Plus, they get to try out all of the other fourteen Pocket Express services -- free."
Pocket Express is the next generation of Internet application and can be installed for free from a mobile web browser by point to the website http://pxme.us/ on Palm Treo, color BlackBerry, the new Motorola Q and most other Windows Mobile handsets
Another World Class German Competitor
Each time you SHARE Pocket Express, you can gain an entry in the Handmark "Win a Porsche" sweepstakes. With one click, Pocket Express users can send an SMS text message that lets the recipient access the service(1). When a recipient downloads and launches Pocket Express as a result of a SHARE invitation, the sender is entered again into the drawing pool.
SHARE works on any wireless device equipped with Pocket Express, 3rd Edition, and will successfully invite a recipient using any supported device. For example, a SHARE invitation sent from a Windows Mobile device to a color BlackBerry will give the BlackBerry user a link that enables quick download of Pocket Express. Supported devices include the Palm Treo with Palm OS or Windows Mobile, other devices running the latest version of Windows Mobile, and all color BlackBerry handsets.
The "Win a Porsche" sweepstakes runs through December 31, 2006. Complete details including sweepstakes rules and alternative ways to enter to win are available at the company's Web site, http://www.handmark.com/ .
About Handmark
Handmark is a global leader in the development and distribution of mobile content solutions. The company's flagship Pocket Express(TM) wireless service bundle offers consumer-friendly access to news, reference and infotainment content on mobile phones as well as BlackBerry, Palm Treo and Windows Mobile wireless handhelds. The company also holds key mobile content distribution patents including Java-based push technology for wireless devices; has technology and distribution relationships with CNN International, The Associated Press, Oxford University Press, Hasbro, MobiTV, TV Guide, JAMDAT Mobile and Zagat Survey as well as all major U.S. Mobile Operators; and dominates the market for mobile software sold through retail channels. Handmark has R&D facilities in Gothenburg, Sweden; Kansas City, Missouri; and Dallas, Texas, with sales offices in Kansas City, San Francisco, Stockholm, and London. For more information, visit http://www.handmark.com/ .
Handmark is a registered trademark, Pocket Express, tools & toys for a mobile generation, the Handmark logo, and associated trade dress are trademarks of Handmark, Inc. All rights reserved. All other trademarks and/or registered trademarks are the property of their respective owners.
(1) Standard messaging and/or data rates apply.
Handmark
CONTACT: Belinda Banks of S&S Public Relations, +1-908-685-2300,belinda@sspr.com
Web site: http://www.handmark.com/
(source: http://ipcommunications.tmcnet.com/news/2006/06/13/170508.htm)
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