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Publisher's Outlook
January 2002
 

Nadji Tehrani

An Important Message From The Publisher Of Customer Inter@ction Solutions Magazine

BY NADJI TEHRANI


Dear Loyal Reader:

Although the communications technology market has been in turmoil lately due to recessionary market conditions, with many market segments experiencing sudden and deep downturns, there are several segments that are weathering the storm better than others, and even experiencing an increase in opportunities.

Of these market segments, CRM and contact center products and services are holding their own.

In such a rapidly changing marketplace, TMC was compelled to respond in order to take advantage of these opportunities. We have decided to make an important change in our flagship publication, Customer Inter@ction Solutions a change that will result in a much stronger, and much more competitive publication.
As of the February 2002 issue, TMC will be integrating Communications Solutions magazine into Customer Inter@ction Solutions, which will begin to incorporate key editorial elements of the publication. Additionally, Customer Inter@ction Solutionswill enjoy substantial growth in its circulation base with the addition of 20,000+ new subscribers. This combination of winning editorial and deep industry penetration will serve to bolster an already strong publication that has continuously been at the forefront of the CRM and contact center industry since 1982.

Its been an honor to serve the contact center industry for 20 years. Today, businesses are more alert to the needs of their customers, and therefore, the contact center and its functions have grown measurably. Although the business of serving customers has remained the same in its goals and principles over the years, the technologies behind customer service have evolved rapidly and it has always been TMCs policy to adapt to meet the needs of its core markets. I am looking forward to a newly energized publication that will better reach out to contact center industry professionals, said Linda Driscoll, Executive Editorial Director of Customer Inter@ction Solutions.

The newly integrated publication will continue under the Customer Inter@ction Solutionsbrand, and will include a section featuring key elements of Communications Solutions coverage of enterprise communications technologies, including PC- and IP-PBXs, industrial computing platforms, CTI and mobile CRM, which have become increasingly important to the contact center as its influence and functions spread throughout the collaborative enterprise.

Customer Inter@ction Solutions will incorporate 20,000+ of Communications Solutions most influential subscribers in terms of purchasing power, who meet Customer Inter@ction Solutions already stringent demographic requirements, creating a highly targeted publication of 70,000 subscribers. New, additional subscribers include corporate management, IT/MIS and other technical professionals, and call/contact center operators.

With over 92 years of combined industry-related experience among its editorial staff, Customer Inter@ction Solutions is already the industrys most credible source of information and news about CRM, contact center, field sales and support, and e-sales/e-service technologies, products and services, and this consolidation serves to make Customer Inter@ction Solutions an even more powerful voice of the industry.

Sincerely,

Nadji Tehrani
TMC Chairman, CEO and
Executive Group Publisher

[ Return To January 2002 Table Of Contents ]


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