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Workforce Management Software

Workforce Management Software

December 16, 2008

InterCall Wins the 2008 North American Frost & Sullivan Award

By Brendan B. Read, Senior Contributing Editor

 

It pays to be innovative, and green. InterCall, a West Corporation subsidiary that specializes in conferencing solutions marketed as alternatives to business travel, has received the 2008 North American Frost & Sullivan Award for Customer Value Enhancement.

 
According to Frost & Sullivan research on growth strategy excellence in the North American conferencing service markets, InterCall (News - Alert) scored above average on several key variables. These are growth compared to industry; growth compared to fastest growing company; global perspective of strategy; synthesis of technology perspective; integration of industry challenges, drivers, and restraints; growth system or growth pipeline; and visionary leadership.
 
InterCall has reinforced its market standing by expanding its conferencing and collaboration offerings, and integrating new technologies that widen the unified communications (UC) portfolio.
 
The company has particularly stood out in the ‘visionary leadership’ category, with a ‘perfect 10’ score, says the research firm. It has shown great foresight in being one of the frontrunners in integrating and marketing UC. Its latest offerings have broadened its reach despite the maturity of the audio, video, and Web conferencing markets.
 
“Realizing that UC will drastically change the conferencing market in years to come, InterCall has partnered with key UC platform providers and integrated their conferencing services into the UC suite," says Frost & Sullivan (News - Alert) Senior Consultant, Paul Waadevig. “Instead of trying to resist potential major disruptive technologies, InterCall has become an advocate.”
 
InterCall has also outscored most of its peers in the 'synthesis of technology' column, reflecting not only its UC strategy but also its adoption of voice over Internet Protocol (VoIP) and integration of web, video, and audio conferencing with simple management interfaces.
 
The company stands out in the implementation excellence segment as well. It was graded on variables such as best practices for marketing, sales, and technology and innovation; sense of urgency; leadership; and growth environment.
 
Conferencing as a service has had renewed interest as a means for organizations to reduce their environmental footprint and cut down on rising fuel and airfares, and more recently as the economic downturn has taken hold, to slice travel costs and hike employee productivity.
 
InterCall has cleverly capitalized on both the green and the savings aspects with its innovative Green Rewards program where you can earn points for conferencing and then redeem those points for yourself or for environmental causes.
 
"For a company that is the largest in the industry, InterCall has sustained the enthusiasm that is usually evident only in startups," notes Waadevig. "The management team is consistently pushing to implement plans faster than the competition, winning big contracts, enlarging its customer base, and integrating existing and new technologies, while always keeping costs low."
 
To learn more about West Corporation please visit the workforce management software channel on TMCnet.  
 
Don’t forget to check out TMCnet’s White Paper Library, which provides a selection of in-depth information on relevant topics affecting the IP Communications industry. The library offers white papers, case studies and other documents which are free to registered users. Today’s featured white paper is Fixed Service Strategies for Mobile Network Operators, brought to you by Comverse (News - Alert).
 

Brendan B. Read is TMCnet’s Senior Contributing Editor. To read more of Brendan’s articles, please visit his columnist page.

Edited by Michelle Robart

 

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