Irish solutions provider TIPS is using Quintum (News
) technology to implement an innovative “land and expand” managed VoIP
services strategy that makes it easy for customers to implement money-saving VoIP initiatives by eliminating both capital cost and risk. It also enables TIPS to take more market share from incumbent carriers over time.
Unlike a regular VoIP solutions reseller, TIPS doesn’t ask its customers to take on the costs and risk associated with purchasing hardware and building their own VoIP architecture. And, unlike the average managed services provider, TIPS doesn’t ask customers to drop their current carrier and give TIPS all their business. Instead, they install a Quintum switch on the customer’s premises at no cost and lets the customer decide what portion of their voice traffic they want to re-route over the TIPS network.
Customers can use TIPS for their inter-office traffic, their fixed-to-mobile traffic, their in-country long distance traffic, and/or their international traffic. They can change their minds any time – adding or eliminating “traffic of interest” as they see fit. They can also disengage with TIPS altogether if they ever want to, or they can use TIPS exclusively. The customer is always in control and always has zero risk.
Bob Emmerson is TMC’s (News - Alert) European Editor. To stay abreast of the latest news affecting the European market, check out Bob’s columnist page.