A study recently released by TechNavio predicts that the mobile VoIP solutions market in Europe, Asia and the Middle East will be worth $5.3 billion by 2014. VoIP solutions are being snatched up by people who use social networking. Also, next-generation networks are becoming increasingly available throughout the region.
“The union of mobile VoIP with social media will open up a lot of opportunities in the coming year, which is one of the major trends of the mobile VoIP market in the EMEA region,” said a TechNavio analyst, who was discussing the proliferation of VoIP solutions. “Considering the future growth, several providers are developing applications to provide free voice calls between social network friends over Wi-Fi or 3G.”
Mobile phone traffic is still minimal in some regions, as costs can be very high. Calling cards and fixed lines are also expensive. These factors create a fertile environment for VoIP solutions. Companies like Teo are poised to take advantage of this market opportunity.
Teo pointed out in a recent blog post that individual users with mobile devices will drive the growth of VoIP solutions that allow them to embrace unified communications. Businesses in Eurasia are seeing the same BYOD trends as businesses in North America, and they need UC solutions that connect devices tablets and smartphones that use multiple platforms to a company’s infrastructure.
Additionally, Teo revealed that voice solutions are being heavily discounted because more and more people utilize text media, such as text messages, social media, email and instant messaging for communication. Even so, 84 percent of those text interactions escalate into voice conversations, creating another pathway for VoIP solutions. Solutions like Teo UC help people to transition seamlessly from one form of communication to the next for maximum efficiency, productivity and convenience.
VoIP solutions providers could grow their business in Eurasia by offering solutions for emergency communications. UC and VoIP solutions from Teo feature E911 functionality that can create positive outcomes for people in emergency situations. Solutions involving UC and E911 are just some of the drivers that will propel the growth of VoIP solutions across the globe.
Edited by Jamie Epstein