With more and more businesses today focusing on cost savings and creating a collaborative environment, the market for VoIP is ripe.
from Frost & Sullivan (News
), “World Enterprise Telephony Platform Markets,” found the market generated $7.6 billion in 2008, and will decline and then again stabilize to $7.6 billion in 2014 due to market saturation.
In addition, line shipments are expected to continue experiencing growth and will increase from 46.8 million in 2008 to 52.3 million in 2014.
To find out more, I reached out to Garrett Smith (News
), director of Business marketing and development at VoIP Supply.
Buffalo, N.Y.-based VoIP Supply
, a division of Sayers Technology Holdings, is a supplier of VoIP equipment and complete systems for businesses, service providers and resellers in North America.
SV: What does this market increase mean for VoIP equipment providers like VoIP Supply?
GS: Well it is definitely a great thing for companies like VoIP Supply. It means that demand continues to be strong for VoIP equipment and with that comes additional opportunities to grow. It also signals that companies are regaining confidence in spending on technology - which has been limited the last 18 – 24 months due to the economy.
SV: How is VoIP Supply prepared to meet the demand for more collaborative technologies and IP technologies in business environments?
GS: VoIP Supply has and always will be well positioned to meet the demand for more collaborative technologies and IP technologies. With a focus on “everything you need for VoIP,” VoIP Supply is continually looking for new, innovative technologies and products that will increase productivity and lower costs for our customers. This ensures that VoIP Supply is always one or two steps ahead of the curve. When this is combined with the offerings from VoIP Supply’s sister companies such as IP Camera Supply, conversations with customers are now about more than voice – it is about everything IP.
SV: According to Frost & Sullivan’s study, it’s important that vendors stress the cost-savings aspects of VoIP equipment and solutions for buyers. How does VoIP Supply highlight costs savings for buyers and help them move forward with their technology purchases?
GS: Cost savings is always important, but VoIP Supply doesn’t stress cost savings as much as it stresses how a solution can improve a businesses efficiency or productivity. Improving efficiency or productivity, of course, typically results in a considerable cost savings for the customer, but since these types of technology purchases are considered investments, VoIP Supply tends to stress the high ROI potential of VoIP equipment and corresponding solutions.
SV: Can you offer some more background on your “Learn More” series and what it provides for potential buyers?
GS: Our Learn More series is designed to give first time VoIP equipment purchasers everything they need to know to make an educated buying decision. From overviews on the technology, to step-by-step instructions on how to buy a particular type of product, the Learn More series is VoIP Supply’s vendor agnostic way of helping customers from all walks make sense of what is currently available to them.
Stefania Viscusi is an assignment editor for TMCnet, covering voice and Voice over IP technologies. She also oversees production of TMCnet's e-Newsletters in the areas of Internet telephony and speech technology. To read more of Stefania's articles, please visit her columnist page.
Edited by Stefania Viscusi