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Panasonic Announces Nextiva Preferred SIP Partner Agreement

April 02, 2015

By David Delony - Contributing Writer

Panasonic System Communications Company of North America has announced that Nextiva is a Preferred SIP Partner.

Panasonic said that the new partnership will provide business customers with a complete hosted PBX solution, with Panasonic hardware combine with Nextiva’s cloud-based PBX service.


“The benefits of hosted SIP phone systems are growing with businesses of all sizes where productivity and cost efficiency is paramount,” Kim Murtagh, Panasonic senior product manager for unified communications said. "By partnering with Nextiva and leveraging the power of our highly trained reseller community, we are now offering a feature-rich solution with ongoing support to businesses that are looking for a flexible and affordable hosted-SIP solution."

Panasonic and Nextiva hope to leverage Panasonic’s range of SIP phones and extensive reseller network with Nextiva’s cloud communication platform. Panasonic’s resellers will handle the installation and initial support.

Nextiva claims over 100,000 business customers already. Nextiva will offer service and support. The cloud VoIP provider touted the flexibility of hosted PBX, as well as the ability to support a growing mobile workforce and multiple-site locations.

One of the benefits of cloud services is that customers can add or reduce capacity when they need it. Nextiva customers can add or remove services and features when they see fit. They also have unlimited calling and ease of setup, as well as the ability to manage services from anywhere.

Nextiva is optimistic about the Panasonic deal.

“Our newly expanded relationship with Panasonic supports the introduction of a complete communication solution for companies across multiple industries,” Ira Feuerstein, director of the channel partner program for Nextiva, said. “Our customers are looking for a single source for sophisticated business and mobility features combined with state-of-the-art phone technology, while significantly reducing their phone service costs. This alliance between Nextiva and Panasonic enables us to meet their current and future needs as our customers grow.”




Edited by Stefania Viscusi

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