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Fonolo Drops Price on Cloud-Based Call Center Queuing Solution
Virtual Office Featured Article
February 02, 2012
Fonolo Drops Price on Cloud-Based Call Center Queuing Solution

By Jacqueline Lee, Contributing Writer


Fonolo (News - Alert), a company that released an innovative cloud-based call center queuing solution for businesses, has just significantly dropped the price of its service to $10 per agent per month. The drop, according to Fonolo co-founder and CEO Shai Berger (News - Alert), will provide businesses of all sizes with an entry point into cloud-based queuing.


“Our success over the past few years has allowed us to build infrastructure at the scale necessary to support this breakthrough flat rate pricing,” Barger explained.“We've known for a long time that many companies would love to offer virtual queuing to their customers, but have simply found the process—and the pricing—daunting.”

Instead of placing callers on hold, customer service agents can queue the calls in the order that they were received. Then, when an agent becomes available, the customer gets a call back. By not keeping customers on hold, businesses will avoid unnecessarily tying up phone lines, which will save money for companies.

Virtual queuing has not been widely adopted by companies, although the technology has been available for more than ten years. Fonolo cites the complexity and expense of implementation, a lack of standards and the cost of consulting and integration as the main barriers to adoption. When the company rolled out cloud-based queuing in 2009, it helped to remove the integration barrier. Now, the company hopes that its new pricing paradigm will demolish the expense barrier.

Fonolo handles millions minutes of calls for companies ranging from a large bank to small call centers with just a few agents. Customers simply choose a phone menu option from the company’s website or mobile application. Fonolo banks on this visual navigation, along with their promise to connect customers to the right agent every time, to make its new pricing option a no-brainer.

One company that partners with Fonolo is Phone.com. Phone.com’s (News - Alert) director of customer service, Jeremy Watkin, spoke highly of the Fonolo program. “Our customers have more important things to do than to sit on the phone listening to hold music. Now Fonolo will wait on hold for them and call them back when an agent is on the line,” said Watkin. “This is a fantastic value. You can’t put a price tag (News - Alert) on a happy customer.”


Jacqueline Lee is a TMCnet contributor who produces web content, blogs and articles for numerous websites including wikiHow.com. Her background is in business and education.

Edited by Stefania Viscusi


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