Featured Article from Software Monetization

The Internet of Things (IoT) is changing the way individuals and businesses of all sizes connect with the world. From smart homes to smart transportation, we will soon be immersed in a world of connected everything.

These connections hold a large potential for businesses in all industries. The ability to communicate easily from person to person, person to machine or machine to machine—basically, connected everything—holds endless opportunities in a business setting. So, it makes sense that Constellation Research estimates that there will be 80 billion sensors in devices by 2020. That’s quite the number, and with it comes an incredible amount of possibilities.

For instance, IoT can be beneficial to organizations as they shift what they sell from products to services to insights and ultimately outcomes. In these instances, IoT is a key driver in jump starting growth and creating new revenue models. However, as with most things, every positive comes with a negative to balance it out. In the case of the IoT, challenges include securing these connected devices, supporting new revenue models and ensuring IP protection.

Unfortunately, when challenges present themselves, people have a tendency to back away. The IoT has the potential to revolutionize the business world, and yet many companies are afraid to give it a chance because of the abovementioned challenges. If companies continue to let a technology like this pass them by, there’s no telling what opportunities and advancements they’ll be missing out on.

The teams at Gemalto (News - Alert) and Constellation Research understand these common fears, but also recognize the potential IoT presents. That’s why the two companies are teaming up to present a webinar on this very subject.

On Wednesday, June 14 at 1:00 p.m. EST, Constellation Research CEO, R “Ray” Wang and the Gemalto team will be putting on a webinar titled “Building New Business Models with the Internet Of Things.”

Aside from the CEO of Constellation Research, presenters will also include Oleg Pachkovets, Director, Technical Sales, Gemalto M2M; David Madden, Senior Director, Business Development, Gemalto, Enterprise Security; and Todd Steel, Director Product Management, Gemalto Software Monetization. They will discuss the Gemalto solutions to connect, secure and monetize the IoT. 

If you’re interested in learning more about the IoT and hearing from this all-star group of presenters, you can REGISTER HERE.