Financial-application provider AllRounds has announced that it has launched its new Capitalization Manager app on Salesforce.com's ChatterExchange. This development is to assist the market with its shift to Cloud 2, the upcoming cloud computing paradigm.  

Capitalization Manager is one of the first apps that are capable of leveraging the social components of Chatter on the Force.com platform. These new apps are all to be found on the ChatterExchange-a new category for social enterprise apps, which is now part of AppExchange 2.  

Capitalization Manager can enable Salesforce.com customers to accurately manage capitalization structure. In addition they can now analyze the effects of IPOs and mergers, as well as terms for additional debt and equity financings. Through incorporating Salesforce Chatter into Capitalization Manager, AllRounds is now able to bring together an ecosystem of private capital investors, service providers and companies. This group can now facilitate analysis and primary and secondary transactions. Such a collaboration between stakeholders provides extra security with dialogue records that are related to transactions. 

Capitalization Manager can help with the analysis of venture capital, debt financings and private equity, and can also help with the fundraising process for both companies and investors. Capitalization management can allow accounting and law firms, valuation services companies, investors, companies themselves, and private placement agents to manage shareholders and capitalization transactions, and has standard valuation methods for those securities.  

An AllRounds representative said that Chatter now permits AllRounds to bring stakeholders together in private-capital markets. Capitalization Manager incorporates complex terms to reveal post-capitalization financing impacts, and in addition facilitates analysis of debt financings and private equity while supporting the fundraising process.  

Kendall Collins, chief marketing officer of Salesforce.com, said that the shift to Cloud 2 with Chatter initiates real-time collaboration by lowering communication barriers. Apps like Capitalization Manager create ecosystems of users from various departments and which leverage social enterprise tools to work together on transactions. He added that companies across industries and of all sizes have realized that cloud computing is both fast and easy to use and delivers tremendous success with low cost outlays. Google, Facebook (News - Alert) and Twitter have helped companies to transition to Cloud 2, being deployed entirely in the cloud and employing popular consumer-Web features.

In related news, South African Tourism is using service Cloud 2 to aid soccer tourists.