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You should seriously consider a cloud-based predictive dialer for your call center. Let’s take a look at why.

The reason for a cloud-based predictive dialer has little to do with predictive dialing, per se, and everything to do with the general benefits of running software in the cloud.

Predictive dialing, of course, enables businesses to make employees more efficient by improving call ratios. It also can be used for automated messages, which is handy for businesses of any size that want to reach out to customers for reminders, sale opportunities, etc. (Be mindful of regulations, however — the Telephone Consumer Protection Act strictly regulates the dos and don’ts of automated dialing).

The reasons to use a cloud-based predictive dialer such as that offered by Spitfire Predictive Dialers center around the general advantages of the cloud over on-premise solutions.

Chief among these advantages is flexibility. A predictive dialer in the cloud does not require much in up-front costs; the software can be used on a monthly basis like other Web services, enabling dialer software not only to be classified as an operating expense instead of a capital expense, but also making it cheaper to try one for scale.

No need for maintenance is another reason why a cloud-based dialer makes sense. With an on-premise dialer, configuring the software and maintaining the server are necessary. But with a cloud-based solution, the hosting provider takes care of all that for the business. Cloud-based software “just works.”

Another reason is guaranteed up-time. A predictive dialer is an essential service for businesses that make many calls. Having that service stop working can have a huge impact on productivity.

With a cloud-based dialer, however, up-time is not much of an issue. The hosting provider ensures that the software works, so there is little possibility that a business will be disrupted by having its dialer stop working.

Cloud-based dialers are not game-changing solutions. But they do make sense over on-premise solutions; there’s little downside to a cloud-based dialer. So whether a business already is using a predictive dialer, or is just now considering one, they should look to the cloud for their solution. Like just about everything these days.