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ClickPoint Software, a provider of lead management software, has announced the release of its solution to provide Telephone Consumer Protection Act (TCPA) best practices for marketers, call centers and sales teams in response to the newest update to existing requirements.

ClickPoint’s patent pending lead verification solution is designed to enable both lead sellers and lead buyers to verify consumer consent that is obtained on websites, Web-forms, or by third party lead capture forms.

The software captures analytic data such as time on-site, pages visited and IP address, and confirms that the visitor expressed consent by accepting the terms of service shown on a website. Such verifications help reduce fraudulent submissions. It also gives details regarding real-time mobile phone status, while preserving the consent for a period of at least 5 years.

With the solution, sales teams can continue operating efficiently by identifying consumers who have supplied a mobile phone number and have consented to being called at that number. If a mobile phone number is supplied without consent, the consumer will be flagged and thus unable to be called, unless done so by manual operation.

These TCPA best practices are applicable to the online lead generation industry, sales industry and call centers. It aims to help them deliver compliance while not degrading operational efficiency. The new TCPA requirements go into effect on October 16th, 2013.

“With the new laws taking effect on October 16th, 2013, it is important that software solution providers present proactive solutions to their clients rather than simply updating their terms and conditions,” said Gabriel Buck, CEO of ClickPoint Software, in a statement. “While it may be scary navigating through the law and its implications, we believe it is our mission to deliver business solutions that help our clients stay ahead of their competition and to meet the regulatory challenges they face.”