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April 23, 2009

SugarCRM Picks New GM to Lead Business in China

By Stefania Viscusi, Assignment Desk Editor


Open source CRM software solutions provider, SugarCRM, has announced its move to further strengthen their significance in China. This move comes as the market for CRM in Asia is poised for growth - from $69 million in 2006, to over $460 million by 2010, according to Springboard Research.
 
In their latest announcement, the company said it has appointed Yun-Ping Hsu as General Manager of their China operations.
 
SugarCRM (News - Alert) noted the importance of China as the country has, “consistently ranked as one of the top five countries in terms of active SugarCRM systems and community involvement with SugarCRM.”
 
In addition, the company said it established an engineering presence in Shanghai in 2006 and their Chinese Language Pack has been downloaded over 200,000 times.
 
“SugarCRM has tremendous momentum in China,” said Hsu. “I look forward to expanding our presence in one of the fastest-growing markets in the world.”
 
Along with the appointment of Hsu, the company said it will establish sales and marketing teams that will help the company to better address market opportunities in China.
 
Prior to this appointment, Hsu served as the company’s VP of Engineering since joining SugarCRM in 2005. He is also the co-author of two software patents and was the VP of Engineering and Worldwide Support at BroadVision.
 
In his new role as General Manager, Yun-Ping Hsu will lead the expansion of SugarCRM's Asia headquarters in Shanghai and will serve as the public face of the company.

“Yun-Ping has over 20 years of experience in software management, and a proven track record of successfully building strong teams,” said John Roberts (News - Alert), CEO of SugarCRM. “'He brings the business skills and cultural knowledge to help SugarCRM expand rapidly in one of the world's most vibrant markets.”

Earlier this year, the company announced plans to add new marketing and partner management capabilities as part of an upgrade to their CRM software, version 6.0, which will be released by the end of the year.
 
 
For more, be sure to check out the Open Source CRM channel on TMCnet.

Stefania Viscusi is an assignment editor for TMCnet, covering VoIP, CRM, call center and wireless technologies. To read more of Stefania’s articles, please visit her columnist page.

Edited by Stefania Viscusi



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