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March 24, 2008
SugarCRM Mashup Offered by InsideView
By David Sims, TMCnet Contributing Editor
InsideView has announced the availability of its SalesView application for SugarCRM (News - Alert) customers. SalesView is an on-demand Business Search and Intelligence application, designed to glean information from subscription-based and user-generated sources.
SalesView presents customer data aggregated and distilled from social groups and social media in the context of the SugarCRM customer relationship management (CRM) application. InsideView is offering a free version of the application as a mash-up with SugarCRM to let anyone tap into SalesView's information. PRO and TEAM versions of SalesView come with deeper feature sets.
"The SalesView mash-up provides SugarCRM users with sights about prospects," said John Roberts (News - Alert), co-founder and CEO of SugarCRM, adding that the combination of these two open products "reduces risk while offering a sales intelligence product."
SalesView is built on InsideView's Business Search and Intelligence platform, and uses meta-aggregation technology.
SalesView presents customer data aggregated and distilled from social groups and social media in the context of the SugarCRM customer relationship management (CRM) application. InsideView is offering a free version of the application as a mash-up with SugarCRM to let anyone tap into SalesView's information. PRO and TEAM versions of SalesView come with deeper feature sets.
"The SalesView mash-up provides SugarCRM users with sights about prospects," said John Roberts (News - Alert), co-founder and CEO of SugarCRM, adding that the combination of these two open products "reduces risk while offering a sales intelligence product."
SalesView is built on InsideView's Business Search and Intelligence platform, and uses meta-aggregation technology.
Late last month Sydney-based CRM Works, in collaboration with Web site development company iCatchIT, announced SMaps, described by company officials as "a mapping tool that connects customer relationship management systems to Google (News - Alert) Maps in real time."
"We built an interface between Google Mapping API
and CRM Databases using Microsoft (News - Alert) ASP. Initially we are supporting Sage CRM and Microsoft CRM, and we plan to release a PHP-based version for Sugar CRM by Q2 2008", says iCatchIT CEO and Web site development officer Jonathan Corners.
SMaps automatically links addresses and locations of individuals or companies to their location in Google Maps. Viewing full contact information from their CRM database with Google's mapping functionality makes scenes from recent movies like Minority Report "a reality for companies," according to the CRM Workers.
and CRM Databases using Microsoft (News - Alert) ASP. Initially we are supporting Sage CRM and Microsoft CRM, and we plan to release a PHP-based version for Sugar CRM by Q2 2008", says iCatchIT CEO and Web site development officer Jonathan Corners. SMaps automatically links addresses and locations of individuals or companies to their location in Google Maps. Viewing full contact information from their CRM database with Google's mapping functionality makes scenes from recent movies like Minority Report "a reality for companies," according to the CRM Workers.
The product lets users use Google's mapping capability with their CRM information such as contact details, price and order history to zoom in and make decisions.
SMaps is billed as a product to "boost efficiency of mobile workers, helping them save time and cost." The Target List functionality provides "access to geographic information to sales managers and personnel who can then use that information to focus marketing and sales efforts," explains CRM Principal Consultant for Asia Pacific David Gill.
David Sims is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
SMaps is billed as a product to "boost efficiency of mobile workers, helping them save time and cost." The Target List functionality provides "access to geographic information to sales managers and personnel who can then use that information to focus marketing and sales efforts," explains CRM Principal Consultant for Asia Pacific David Gill.
David Sims is a contributing editor for TMCnet. To see more of his articles, please visit his columnist page.
