CDN Featured Article

Selecting the best available solution is a process. You and your team create a list of requirements, vet candidates and after some deliberation settle into a solution. Content Delivery Networks are capable of doing much for your firm, from retailers to real estate and beyond, but regardless of the quality of solution, visibility into performance is mission critical to ensure an exceptional user experience.

Retailers are utilizing CDN technology to improve the customer experience. The highly competitive retail landscape is constantly raising the bar on user experience. Unfortunately, most solutions available today do not offer predictive and real-time analytics tools to optimize network performance. This week, performance analytics company SOASTA (News - Alert) announced a partnership with Akamai and the launch of mPulse – poised to do just that.

“Online brands are fully aware of the need to provide the best user experience to their customers, and now more than ever are turning to CDNs such as Akamai to optimize performance,” said Tom Lounibos (News - Alert), CEO of SOASTA. “At the same time, it has proven challenging to fully understand the business impact of performance optimization activities. SOASTA is bridging this gap by extending our award winning performance analytics capabilities to Akamai (News - Alert) CDN customers.”

In specific, mPulse offers real-time user monitoring, predictive analytics, measures user sessions, and provides insight into what browsers and devices are used to connect. mPulse is a result of a commitment to digital performance, as a user friendly, robust solution it is capable of transforming operations.

“Like SOASTA, Akamai is committed to helping businesses address digital performance challenges and optimize experiences across any device, anywhere,” said Ash Kulkarni, senior vice president and general manager, Web Experience Business Unit, Akamai. “At the same time, our customers want to be confident that their performance optimization strategies are having a positive impact on the business. Working together with partners such as SOASTA, we can help provide that peace of mind.”

CDN technology affords the ability to access your favorite online retailer, SaaS (News - Alert) application, Netflix show and more.  As the technology and solutions evolve, the power of the cloud and predictive analytics will prove transformative in this growing arena.