According to a recent report, 75 percent of YouTube (News - Alert) mobile users say their mobile device is the number one source they use to view videos. So with the high demand of mobile applications, it only makes sense that developers are beginning to create apps with that very thought in mind.
Comcast has recently revealed an application for Apple’s iPad that allows users to both watch videos and program their digital video recorders. The application is free to Comcast (News - Alert) customers allowing users the ability to view television and on-demand listings and program their DVR from remote locations. In December, users will also gain the option to watch video.
Customers aren’t the only ones benefiting from this new app; apparently, it will allow the cable company to access what programs or videos the users are viewing, even if they aren’t at home.
According to a Wall Street Journal article, Comcast joins a growing list of video streaming products from big-name media companies, including Dish Network Corp., Netflix Inc., Hulu (News - Alert) and ABC, trying to catch the attention of a new generation of consumers, looking for content they can stream from the Internet to their new portable media devices.
The WSJ added that the cable- and satellite-TV business appears to have suffered its second consecutive quarterly subscriber decline during the summer, fueling concerns about the prospect of online video disrupting the media and entertainment industries’ most lucrative and dependable revenue model.
Ever since the advent of outlets such as Hulu and Sidereel that allow people to watch television anytime using the Internet rather than by the set schedule of a cable provider, the concern regarding the welfare of cable subscriptions has been up in the air.
The same trend now seems to be happening in terms of video, however the transition this time is from the Internet to mobile devices. Luckily for video providers like YouTube, the switch won’t affect them nearly as much since viewers are simply accessing the videos using a different tool.
Stefanie Mosca is a Web editor for TMCnet. Previously she worked as a freelance copy editor for Digital Surgeons LLC. She holds a master's degree in journalism from Quinnipiac University and a bachelor's degree in communication from the University of New Haven. To read more of her articles, please visit her columnist page.
Edited by Stefanie Mosca