Insider Media Management Selected by 3i Tech Works
December 17, 2012
By Raju Shanbhag
, TMCnet Contributor
Texting while driving is a worrying phenomenon in almost every country in the world. These accidents and other types of dangers associated with texting while driving have become increasingly alarmingly with every passing year. In fact, in 2011, at least 23 percent of road accidents happened due to the driver using his or her mobile phone in some form.
We all know that texting while driving can be dangerous, but most of us cannot resist the momentary urge to just glance at the message we have received on our phones when we are driving.
To help curb this menacing feeling, Insider Media Management has announced that it has been selected to assist 3i Tech Works, Inc. to introduce an all-new app which aims to stop drivers from texting and driving in an easy and user-friendly manner.
Upon downloading the application, users simply turn it on before getting behind the wheel. The app ultimately works so that the driver will never even know they have received a message while driving, and therefore, will not feel the compulsory urge to check and put themselves and others in harm.
According to the company, this helps drivers to avoid any possible distractions or dangers; however, drivers can check these messages when they stop the car as well as can check any messages received on the phone while driving with the app on. This in turn will hopefully create more awareness to form a better habit-breaking behavior.
“At Insider Media, we believe every business has a unique story to tell. The media and public will connect with the story of how this app was developed by Joe Riano because he felt drivers who text were endangering his grandchild's life every day," said Maureen Rowland, Insider Media's PR manager and a former TV news producer in a statement.
Just last year, AntiAgingSpace.com, a social network created to open new avenues in communication between health, anti-aging professionals, patients and wellness companies, selected Insider Media Management to unveil its free service to the world. Insider Media's campaign concentrated on how antiagingspace.com could change its communication in the health, wellness and anti-aging industries.
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Edited by Allison Boccamazzo