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Hosted Contact Center Featured Article

In the Call Center, Word Of Mouth Goes a Long Way

December 01, 2011

One thing that’s pretty clear in the contact center space is that there’s still no better advertising then word of mouth. You can spend all you want on IVRs that blast messaging, and marketing campaigns that target customers on every platform, but at the end of the day nothing is as powerful as a good success story. Get people excited about your products and services and you’ll make loyal customers for life.

That holds true not only for what you’re selling in your call center but also what you’re using to power it. Hosted contact center provider Five9 (News - Alert) understands this, and the company is investing more resources in word of mouth advertising by beefing up its referral program.

Those who refer stand to gain not only a number of promotions but also 10 percent commission on license fees for up to 12 months. The company accepts referrals for contact centers that are based in the U.S., Canada, India, Mexico, or the Philippines and leads can be referred by company leaders and/or call center agents.

Those doing the referring are not the only ones who stand to gain something. By adding the Five9 platform, new customers will find a number of advantages over standard premises-based contact center systems. 

The cost savings and subscription-based payment model that Five9 provides, make the hosted call center option attractive for any sized operation, and since cloud-based contact center software frequently offers proven, pre-built links to popular CRM, sales force automation and other software solutions, agents can begin taking advantage of greater customer intelligence rapidly instead of waiting while contact center IT teams re-invent integrations.

Chris Heerin, director of Business Development, said, “Our referral partner network continues to grow as more businesses fully move their mission-critical applications, including call center software, into the cloud. I encourage industry participants to review the program and contact me directly with any questions. The program is designed for a full range of partners, from telecommunications system integrators to individual industry consultants.”

Five9 is growing at a 70 percent year over year run-rate and referrals continue to be an excellent source of business for the company. Those interested in seeing the platform at work are encouraged to contact the company, but may already have friends who have their own call center SaaS (News - Alert) stories of success

Chris DiMarco is a Managing Editor for TMCnet. He holds a master's degree in journalism from Quinnipiac University. Prior to joining TMC (News - Alert) Chris worked with e-commerce provider Suresource as a contact center representative and development analyst. To read more of his articles, please visit his columnist page. Follow him on Twitter (News - Alert) @cpdimarco.

Edited by Jamie Epstein

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