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January 14, 2009

LifeSize to Deliver HD Videoconferencing Solutions to Hyundai

By Michelle Robart, TMCnet Editor


The world’s fifth-largest and fastest-growing automobile manufacturer, Hyundai Motor Company today announced that LifeSize Communications will provide the company with enterprise-wide high-definition (HD) video conference and telepresence solutions.
 
Known for its expertise in HD video communications, LifeSize (News - Alert) was selected by Hyundai after an intense selection process and is deploying HD video conferencing throughout the company, from the Global Command & Control Center to factory floors around the world.
 
According to Hyundai’s Manager, Global Command & Control Center, Choi Kwang-Mook, “Hyundai intends to continue our strong global growth, and LifeSize HD video is a critical lever in the current economic climate. LifeSize shares Hyundai’s vision for strong growth through technology leadership, customer satisfaction and continuous innovation.”
 
“In all we do, Hyundai looks for standard based high definition videoconferencing system, and LifeSize earned Hyundai’s business by delivering an ideal combination of superior quality of experience, unique flexibility and unmatched price performance,” he added.
 
With the increasing emphasis on “going green,” cutting travel expenses and extra costs, videoconferencing presents an ideal solution for businesses worldwide.
 
Hyundai believes that HD video is an important tool in managing its quickly expanding global operations. The company will especially benefit from the bandwidth efficiency and ease of customization offered by LifeSize.
 
“LifeSize is honored to be chosen as Hyundai’s HD video communication provider, and we look forward to a long and mutually beneficial relationship,” said Craig Malloy, CEO, LifeSize Communications. “Hyundai has built a dynamic success story through focus, hard work and determination, and is at the forefront of technology and innovation.”
 
While Korea has one of the most advanced high-speed networks in the world, Hyundai has global manufacturing and sales organizations in locations where bandwidth is very limited and expensive.
 
Because LifeSize video conferencing systems deliver the best performance at any bandwidth and are able to deliver 720p30 HD video at only 768 Kbps, LifeSize is the ideal solution for Hyundai’s worldwide deployment.
 
Hyundai also tailored the LifeSize systems for use throughout the enterprise, allowing them to standardize on a single supplier to serve everywhere, from the Global Command & Control Center to the assembly line.
 
The company has created mobile wireless cart-based video communication systems for use in manufacturing facilities around the world. The mobile wireless LifeSize video conferencing equipment is wheeled directly to the assembly line, allowing workers to communicate with engineers at headquarters or other plants, quickly solving problems and sharing best practices.
 
Autocar, the UK’s oldest motoring magazine, recently named Hyundai Motor Company the “Car Company of the Year.” The magazine stated that the company’s “mind-blowing ambition” was matched with seamless execution in manufacturing, design, marketing and service. The company’s Hyundai and Kia vehicles have earned a strong global reputation for style, performance and dependability in addition to value and efficiency.
 
“Hyundai means ‘modernity’ in Korean, and using LifeSize high definition video communication reflects our desire to use the latest technology to further our goals,” stated Kwang-Mook. “With HD video, we can harness the ambition and talents of our global team and build on our success.”
 
A division of the Hyundai Kia Automotive Group, the Hyundai Motor Company is South Korea’s largest and the world’s fifth largest automaker in terms of units sold per year. With headquarters in Seoul, Hyundai operates the world’s largest integrated automobile manufacturing facility in Ulsan, which is capable of manufacturing 1.6 million units annually.
 
Founded in 2003 by industry veterans, LifeSize was the first company to develop and deliver high definition video communications products. It was named “Videoconferencing Company of the Year” in 2007 by Videoconferencing Insight.
 
LifeSize’s innovative solutions combine superior quality, ease-of-use and administrator manageability to make video communications a productive, true-to-life experience.
 
Headquartered in Austin, Texas, LifeSize has subsidiaries in Europe and Asia Pacific, and a network of channel partners reaching more than 80 countries.

Michelle Robart is a contributing editor for TMCnet. To read more of Michelle's articles, please visit her columnist page.

Edited by Michelle Robart



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