“My philosophy is that it’s not about me, it’s really about the customer--what they need, listening to the customer, building relationships so they realize it’s not just about the one-time sale, it’s really about a relationship with the company that really cares about their interests,” explained Jack Vonich, newly appointed director of western U.S. sales for Server Technology (News - Alert). For the past nine years, Jack Vonich has served as a regional sales manager for Server Technology, a provider of data center power solutions. A Nevada native, Vonich has spent the last few years selling Server Technology’s products, working with customers and building relationships. In his 10th year at Server Technology, Vonich gets to pass the torch to up-and-coming sales managers and share his knowledge and experience, as he has been promoted to Director of Western U.S. Sales.
Vonich’s beliefs fall right in step with Server Technology’s philosophy. Not only does it offer the expertise and experience for data center power solutions, but it prides itself on maintaining positive customer relationships and placing the customer experience as a priority.
“I like to spread our reputation around,” said Vonich. “Our reputation has been built around our quality, our reliability, our friendliness and our interest in our customer, not necessarily just the sale.”
The customer experience is not the only thing that sets Server Tech apart.
“We’re experts at what we do,” said Vonich. “We really understand the power side of things because that’s all we do. We can really dive deep into the customer’s problems and give them an insight that they may not see just within their own scope of things. We see projects from the largest down to the smallest, and we can bring all of those different scenarios to customers to give them a bigger perspective of the power issues they are facing.”
Vonich graduated from the University of California with a degree in history and then went on to get his MBA from the University of Nevada, Reno. Vonich joined Server Technology in 2003, right when the data center industry was starting to explode.
“I quickly got tied into companies like Facebook, Google (News - Alert) and Yahoo and found that power strips were an important part of that business,” said Vonich.
Server Technology’s experts produce the highest quality rackmount power distribution and monitoring solutions that help manage power capacity, reduce downtime and improve energy efficiency. It offers an extensive selection of Sentry Cabinet Power Distribution Units (CDUs), which are engineered and manufactured to meet the highest quality standards, and are 100 percent performance tested for reliability and accuracy. The company gives IT and infrastructure professionals the control to make accurate capacity planning decisions, reduce risks and meet energy efficiency goals.
In his new role, Vonich will be responsible for all of the revenue for the western region. He’s switching from directly selling Server Technology’s products to helping six regional sales managers, who now report to him, sell to customers.
“One of the things I really like to do is mentor people. I thought, ‘Well, I’ve been so successful with doing the actual sales of the stuff, why don’t I train some of these guys that I’m working with to do the same thing?’ So that’s what interested me in moving to this position,” said Vonich. “My job is really to give them what they need to sell.”
As a regional sales manager, Vonich has switched regions and areas for sales and has increased revenue about 20 percent to 30 percent each time. He attributes all of his success to his and Server Technology’s emphasis on the customer.
When he’s not waking up at 5:30 a.m. to complete an Insanity session, Vonich can be found traveling, at a variety of expos and conferences, or now, training Server Technology reps. Those who have worked with Vonich describe him as a humble, enthusiastic and an essential asset to Server Technology.
“I have worked alongside Jack for the last four years and have witnessed him drive success and lead by example,” said Brandon Siri, senior marketing representative. “He understands power distribution in the data center just as well as our top engineers. Not only is he knowledgeable, but he is dedicated, enjoyable and resourceful.”
In the upcoming months, Vonich plans on working very closely with marketing to develop some tools that the salespeople can use, such as success scenarios and product solution ideas, to use to introduce products in different ways to customers.
To learn more about Server Technology and its products, visit www.servertech.com.
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Edited by Amanda Ciccatelli