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Free Webinar to Reveal Proven Strategies for Improving the Customer Experience

TMCnews


TMCnews Featured Article


May 14, 2010

Free Webinar to Reveal Proven Strategies for Improving the Customer Experience

By Patrick Barnard, Group Managing Editor, TMCnet


With the advent of Internet communications and social networking, today's customers are more fickle, more vocal and far less loyal than they have been in the past. This makes the game of customer retention extremely challenging. The key is to deliver a customer service experience that is engaging and gives your customers a reason to remain connected to you.


During an upcoming free webinar, Lisa Ford, customer service expert and creator of the 'How to Give Exceptional Customer Service' series of business videos, will reveal proven strategies for improving the customer experience, including how to move beyond 'average service' to building meaningful customer relationships; how to evaluate the quality of your customer service; and how to build a 'culture' of customer service excellence. In addition she will explain her 'customer connection rules.'

Ford has more than 20 years of experience presenting to businesses, associations and government. She designs content personalized for each audience and the challenges they face. Her other training videos and audio programs include 'Developing a Customer Retention Program' and 'Building a Customer Driven Organization: The Manager's Role and Personal Power.' Her most recent book is 'Exceptional Customer Service - Going Beyond Good Service to Exceed the Customer's Expectations.'

This educational webinar, sponsored by customer support software provider Parature (News - Alert), will be presented at 2 p.m. ET (11 a.m. PT) on Tuesday, June 22.

To register, click here .


Patrick Barnard is a senior Web editor for TMCnet , covering call and contact center technologies. He also compiles and regularly contributes to TMCnet e-Newsletters in the areas of robotics, IT, M2M, OCS and customer interaction solutions. To read more of Patrick's articles, please visit his columnist page .

Edited by Patrick Barnard








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