Social CRM is an increasingly important part of customer satisfaction strategy. No longer can companies sit on the sidelines of their customers’ conversation, they must be will to actively seek out and assist those with issues. From this fact has spawned a new territory of customer relationship management, Social CRM. Intelestream (News - Alert) Inc has been at the forefront of the field and is now adding even more utility to their already impressive offering. The company’s Social CRM program intelecrm will be adding new utilities in an upcoming release including its LiveChat, Mobile Edge (News - Alert) and QuoteWerks modules. The additions will seek to expand the company’s ability to remain as flexible as possible in the evolving online market.
Livechat will enable sales reps to engage customers directly through a company website providing seamless integration of the CRM data in real time. This ensures there is no opportunity lost between the customer and the agent to upsell or cross-sell a relevant product.
Mobile Edge allows intelecrm to seamlessly integrate with the iPhone (News - Alert) and BlackBerry handheld devices, enabling anywhere, anytime access of CRM data. As the solution is not browser based, it can be accessed both online and offline. Quoting, selling, ordering and purchasing of products has become more speedy and efficient, as the intelecrm. QuoteWerks integration enables companies in every industry to create detailed quotes and proposals with speed and efficiency all within the intelecrm environment by integrating key data.
The company will be targeting SMBs primarily in this update, offering the options that other CRMs in the price range cannot match.Customers are billed only for the features and add-ons that they need and use. This is a rather attractive option, especially if the business has a small budget. The basic pricing for intelecrm is $20 per month. Designed as an affordable, turnkey CRM solution that can be customized, getting started is easy. All that is required is an Internet connection and a Web browser.
Social CRM will likely be of increasing value in the future; this move shows Interlestreams readiness to go all in on it.
Chris DiMarco is a Web Editor for TMCnet. He holds a master's degree in journalism from Quinnipiac University. Prior to joining TMC (News - Alert) Chris worked with e-commerce provider Suresource as a contact center representative and development analyst. To read more of his articles, please visit his columnist page.
Edited by Chris DiMarco