Most business professionals already know about the many advantages salesforce.com’s cloud-based CRM solutions can bring to business operations, but what about when salesforce is integrated with a hosted or Internet fax solution such as Protus’ MyFax solution?
First let’s consider the advantages of hosted fax services have over traditional fax systems. Hosted fax -- sometimes also called Internet fax – is a managed service which is delivered via the Internet. It is ideal for companies that have not yet made the leap to VoIP – or which have, but don’t have enough network capacity to integrate IP fax.
Hosted fax services are perfect for companies which send and receive a high volume of faxes, or which send and receive faxes from overseas locations, and are looking to reduce the cost of faxing.Hosted fax solutions help companies in numerous ways. For one they help them save a bundle on communications costs, as they utilize broadband as opposed to traditional phone lines -- meaning there is no need for a separate phone line. They also help increase employee productivity -- mainly by reducing the number of trips each employee makes from their desk to the fax machine each day.
The faxes arrive in the recipient’s email inbox, but unlike regular emails, they are secure and verifiable, thus helping companies meet increasingly prevalent compliance regulations. These systems also help companies save on paper costs, as the faxes are delivered to users’ email inboxes as electronic files. Other advantages include increased scalability, the ability to send and receive multiple faxes at the same time, and the ability to send and receive faxes from remote locations or even mobile devices.
One of the major advantages of migrating to hosted fax, though, is that it opens up new opportunities to integrate it with other applications – including salesforce’s market-leading CRM software. The MyFax (News - Alert) solution found on salesforce’s AppExchange 2 enables users to securely send, receive, and manage their faxes all within Salesforce CRM.
This seamlessly integrated solution enables secure sending of purchase orders, contracts, and other paper based documents right out of Salesforce CRM; Allows fax routing and attachments of received faxes to cases or contacts; and Provides a 360 degree view of all fax communications across the entire organization. What’s more it allows marketing departments to easily send combined Mass Fax & Email communications to prospects, leads and customers.
Recently I moderated an informative webinar on this topic: “MyFax Secure Cloud Faxing App: Seamless Integration with Salesforce CRM.” Presenting were Jenn Markey, Director, Business Development, and Mark Cerullo, Head, Professional Services, for business solutions provider Protus. Together they covered the features included in MyFax for AppExchange 2; the benefits of an integrated Salesforce CRM-MyFax solution; and How MyFax provides faxing solutions for the entire organization even outside of Salesforce CRM.
Integrating Protus’ reliable and secure Internet fax service with Saleforce’s feature rich, cloud-based CRM software makes for a very powerful combined solution. To download the archived version of this informative webinar, click here.
Patrick Barnard is Group Managing Editor, TMCnet, focusing mainly on call and contact center technologies. He also compiles and regularly contributes to TMCnet e-Newsletters in the areas of robotics, IT and customer interaction solutions. To read more of Patrick's articles, please visit his columnist page.Edited by Patrick Barnard