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Cloud CRM Featured Article Archive

The State of the Industry - Where Exactly does Cloud CRM Stand? The State of the Industry - Where Exactly does Cloud CRM Stand?
Today's customers have certain expectations - they've grown to get in contact with a company however they want to, at any time, and they want as many choices as possible. Cloud customer relationship management (CRM) systems help embrace today's customers by accessing the data they offer, such as habits, preferences and trends, and being available across multiple channels whenever they expect interaction.
5/16/2013
Asahi Technologies Offers Google Insightly Cloud CRM Solutions for SMBs Asahi Technologies Offers Google Insightly Cloud CRM Solutions for SMBs
Asahi Technologies, a provider of software solutions, has expanded its service portfolio with Insightly CRM services, a popular Google Apps CRM and project management package.
5/13/2013
Really Simple Systems Cloud CRM Selected for Government Cloud Computing Initiative Really Simple Systems Cloud CRM Selected for Government Cloud Computing Initiative
Customer relationship management (CRM) systems enable businesses to capture customer information and analyze the data to achieve better product deliverance and ultimate customer service. CRM solutions used to only be stored in central databases consisting of hardware and network infrastructure. Now, with the advancement of cloud technologies, many companies are drifting away from the hard locations of data and moving to Internet-based solutions such as cloud CRM.
5/10/2013
iYogi Soon to Extend Remote Management Services for Cloud CRM Partners iYogi Soon to Extend Remote Management Services for Cloud CRM Partners
The traditional organization supporting employees at one centralized location is no longer the norm. Today's enterprise may still maintain corporate headquarters, but it also supports remote employees connecting to the corporate network via outside endpoints. Such a set up requires innovation, technology and remote management services.
5/6/2013
How Integrating Knowledge Management and CRM Gives You a Competitive Advantage and Improved Customer Relationships How Integrating Knowledge Management and CRM Gives You a Competitive Advantage and Improved Customer Relationships
Customer relationship management (CRM) is a critical system for businesses to be able to control their relationships and communications with customers. With so many similar products and services out in the market today, the key to stability and standing apart from the competition is by forging long-term customer relationships through superior service and easy access to information and answers.
5/2/2013
Converge Enterprise Reveals Cloud CRM Solution for SMBs Converge Enterprise Reveals Cloud CRM Solution for SMBs
Converge Enterprise has introduced its advanced cloud CRM solution designed for small and medium sized enterprises (SMBs).
5/1/2013
Gartner Predicts Mobile CRM Apps Will Grow 1,200 from 2012 to 2014 Gartner Predicts Mobile CRM Apps Will Grow 1,200 from 2012 to 2014
Customer relationship management (CRM) is going mobile in a big way. According to research group Gartner, there will be more than 1,200 mobile CRM apps available for download in application marketplaces like iTunes and Google Play by next year. This represents an astonishing 500 percent increase over what was available just last year.
4/25/2013
Cloud CRM Provider Soffront Wins CUSTOMER Magazine 2013 CRM Excellence Award Cloud CRM Provider Soffront Wins CUSTOMER Magazine 2013 CRM Excellence Award
Cloud-based customer relationship management (CRM) solutions offer all of the advantages of an enterprise hosted CRM solution but delivered over the Internet. Enterprises deploying cloud CRM solutions also enjoy the cost benefits associated with hosted offerings.
4/25/2013
Cost Advantages Driving Growing SMB Adoption of Cloud CRM Cost Advantages Driving Growing SMB Adoption of Cloud CRM
The cloud has been a big buzzword in the tech industry for quite some time now, and it is expected to stay that way: spending on cloud computing is projected to reach $95 billion by 2015, up from $45 billion in 2012. Organizations are quickly turning to cloud computing because it can increase efficiency, improve productivity, enable flexibility and reduce costs.
4/18/2013
A Frequent Pain Point for Cloud-Based CRM Solutions: Too Easy to Use? A Frequent Pain Point for Cloud-Based CRM Solutions: Too Easy to Use?
Contact centers and other customer-facing operations have moved to cloud-based customer relationship management (CRM) solutions for a number of reasons. For starters, there's the cost factor: using a cloud-based solution does not allow a huge outlay of upfront capital, which is attractive to many companies. Then, there is the ability to pay for only what you need, and to scale up and scale down according to cyclical and seasonal business, which also saves money. Then, there's the cloud-based solution's ability to allow for home or remote workers…another cost-saving move.
4/16/2013
How to Select the Right CRM Solution to Meet Your Business Needs How to Select the Right CRM Solution to Meet Your Business Needs
Customer relationship management - it's an investment in the value of your brand and the protection of all the hard work of your sales team. You need CRM software to help capture information, track leads and manage accounts. Given the role this software must play in the value of your interactions, how do you make a selection that is beneficial for the company overall?
4/10/2013
Import2 Powers X2CRM's New CRM Data Migration Service Import2 Powers X2CRM's New CRM Data Migration Service
X2CRM, an open-source marketing automation and sales force customer information system (CRM) for small businesses, has unveiled the immediate availability of a new CRM data migration service that is powered by Import2.
4/8/2013
Sigma-Tau Pharmaceuticals Swiss Affiliate Implements Veeva Cloud CRM Solution Sigma-Tau Pharmaceuticals Swiss Affiliate Implements Veeva Cloud CRM Solution
Veeva Systems, a provider of cloud CRM solutions for the global life sciences industry, has been selected by Sigma-Tau Pharmaceuticals Swiss Affiliate to help build strong, long-term customer relationships.
4/5/2013
Soffront CRM Simplifies Scheduling Challenges, Keeps Pace with Rapid Business Growth Soffront CRM Simplifies Scheduling Challenges, Keeps Pace with Rapid Business Growth
Whether you're an organization in the biotech, energy, financial services, manufacturing, media, software or telecom industry, there's something you have in common with the others: your need to manage your customer relationships.
4/3/2013
Mobile CRM Breaks Out of its Early, Rigid Boundaries Mobile CRM Breaks Out of its Early, Rigid Boundaries
Both customer relationship management (CRM) and mobile technologies have transformed a number of sales organizations and call centers, but the truly compelling application is the place where CRM meets mobile. Today, customers are increasingly mobile and savvy about using self-service. Mobile self-service CRM solutions allow customers to help themselves, seek information and even solve problems on their smartphones and tablets from wherever they might be.
3/27/2013
MRM Gets Verizon Digital Acquisition and CRM Work MRM Gets Verizon Digital Acquisition and CRM Work
The partnership between MRM and Verizon is becoming denser as Verizon has offered some additional assignments to MRM, a digital agency. These new assignments include digital acquisition and CRM work, including OLA, rich media, marketing landing pages and digital experience programs.
3/25/2013
Soffront Unveils CRM Solution for Business Coaching Industry Soffront Unveils CRM Solution for Business Coaching Industry
Customer relationship management (CRM) solutions enable businesses to understand, retain and attract customers and their experiences and satisfaction with a company. Gartner research shows that CRM spending has increased rapidly since 2010, and continued spending is predicted to grow year-on-year.
3/20/2013
MetraTech, MuleSoft Deliver Automate Integrations to Metanga Customers MetraTech, MuleSoft Deliver Automate Integrations to Metanga Customers
MetraTech, a provider of agreements-based billing, commerce and compensation solutions, has formed a partnership with MuleSoft, a provider of integration platform for connecting Software as a Service (SaaS) and enterprise applications in the cloud and on-premises.
3/19/2013
Soffront Launches New Features for Enterprise Cloud CRM Solution Soffront Launches New Features for Enterprise Cloud CRM Solution
Cloud CRM provider Soffront has listened to the masses regarding adding new features for its enterprise cloud CRM solution. Recently, the company announced three new additions to its existing software that will allow sales and marketing professionals be more proficient in their customer experience endeavors.
3/14/2013
CellarStone Solution Integrates with Oracle Sales and Marketing Cloud Service to Drive CRM Adoption CellarStone Solution Integrates with Oracle Sales and Marketing Cloud Service to Drive CRM Adoption
CellarStone, a provider of sales commission solutions, recently made available QCommission for Oracle Sales and Marketing Cloud Service, which will help drive CRM adoption in enterprises.
3/14/2013
Salesforce.com's New Cloud Mobile Suite First in Series to Empower Customer Companies for Mobile Era Salesforce.com's New Cloud Mobile Suite First in Series to Empower Customer Companies for Mobile Era
Enterprise cloud computing company Salesforce.com recently launched what it says will be the "first in a series of new solutions to empower customer companies to transform for the mobile era." Called Service Cloud Mobile, this new software product aims to bring Salesforce's cloud and social tools to mobile devices.
3/7/2013
DBSync Unveils Cloud Replication 3.0 for Backup and Data Warehousing DBSync Unveils Cloud Replication 3.0 for Backup and Data Warehousing
DBSync, a provider of cloud-based CRM application replication and integration solutions, has announced the release of Cloud Replication 3.0, designed to simplify backup and data warehousing.
3/5/2013
Indian ERP, CRM Markets Saturating Fast: IDC Indian ERP, CRM Markets Saturating Fast: IDC
Enterprise resource planning (ERP) software offers large organizations with a readymade way of keeping track of different assets, processes and people within it.
2/28/2013
Soffront Enhances Document Management Module for SMB CRM Solution Soffront Enhances Document Management Module for SMB CRM Solution
Soffront, a provider of cloud CRM solutions, unveiled an enhanced document management module as part of its small and medium businesses (SMB) CRM solution, which offers lead and customer management, e-mail marketing campaign functionality and document management. The Web-based solution allows a business to improve productivity by securely storing and organizing essential documents like sales documents, marketing collateral and proposals in the cloud and collaborating with customers, partners and employees in the CRM.
2/26/2013
Self-Service is About More Than Keeping Call Queues Short Self-Service is About More Than Keeping Call Queues Short
Many call center organizations today have seen stagnant budgets (or even budget cuts), and this presents them with a problem: cut back on service, which risks damaging customer relationships and even losing customers, or trying to make more out of less, which risks burning out agents and leaving the call center chaotic and service levels on the decline. Most call centers know how important consistent, personalized service is, but they may believe that improving service requires large technology purchases or hiring sprees they simply can't afford.
2/21/2013
Cloud CRM Provider GreenRope Expands Business Operating System Cloud CRM Provider GreenRope Expands Business Operating System
GreenRope, the company behind the "world's first business operating system" that helps address the challenges of managing operations, has just enhanced its platform. The cloud-based software streamlines key operations, including e-commerce and accounting, CRM, e-mail marketing, mobile marketing, calendaring, websites, social media and more into one easy-to-use platform.
2/19/2013
Simplifying Defect Tracking with Cloud CRM Simplifying Defect Tracking with Cloud CRM
For businesses that once could not afford implementation of a Customer Relationship Management (CRM) platform, many are now turning to cloud CRM solutions, which are able to produce the same, if not better results, for a more affordable price tag.
2/14/2013
Corelynx Unveils Cloud CRM Solutions to Global Enterprises Corelynx Unveils Cloud CRM Solutions to Global Enterprises
The rapid growth of cloud computing and virtualization has encouraged businesses across the globe to turn to cloud CRM solutions to improve sales and enhance the customer experience.
2/12/2013
Maximizer Software Debuts Latest Version of CRM Solution Maximizer Software Debuts Latest Version of CRM Solution
A number of companies in various industries have been using Maximizer Software's CRM solutions to complement their marketing initiatives. This Canada-based software firm has reportedly sold more than one million licenses to more than 120,000 customers. In an attempt to make its popular software even more user-friendly, the company has come up with the latest version of Maximizer CRM software.
2/6/2013
RightAnswers Unveils Cloud CRM Solution Powered by NetSuite's SuiteCloud Platform RightAnswers Unveils Cloud CRM Solution Powered by NetSuite's SuiteCloud Platform
RightAnswers, a provider of cloud-based knowledge management and self-service solutions, recently unveiled a new cloud CRM solution powered by NetSuite's SuiteCloud Computing Platform.
2/5/2013
What One Cloud CRM Provider Suggests to Streamline Customer Data What One Cloud CRM Provider Suggests to Streamline Customer Data
The cloud CRM provider took the issue of customer problem resolution to the next level by exploring the importance of defect track applications. Such applications generally address problems involving the design of a product or software.
1/30/2013
Soffront Cloud CRM Helps Actsoft Improve Productivity Threefold Soffront Cloud CRM Helps Actsoft Improve Productivity Threefold
Soffront Software, a provider of cloud CRM solutions for SMB and enterprises, helps companies improve productivity by enabling sales teams to spend more time selling and less time in the CRM. The company recently revealed that Actsoft, a provider of GPS based mobile applications, has improved productivity threefold using its Soffront CRM.
1/28/2013
Infor Interaction Advisor Now Available on Salesforce Platform Infor Interaction Advisor Now Available on Salesforce Platform
Infor's Interaction Advisor, an intelligent assistant that helps companies predict their customers' future preferences and behavior based on real-time activity and past responses, is now available on Salesforce's cloud platform for social and mobile business apps.
1/24/2013
Soffront CRM Helps StoneEagle Group Integrate Customer Information for Better Service Soffront CRM Helps StoneEagle Group Integrate Customer Information for Better Service
One of the biggest challenges facing customer support organizations today is information. In the past, customer-facing companies often had too little information; today, the problem is often the reverse: companies are in possession of a large number of databases full of information, but the data is often fragmented, poorly integrated and spread all over the company.
1/24/2013
What to Consider in a Cloud CRM Vendor What to Consider in a Cloud CRM Vendor
Catering to the needs of the customer and understanding those needs to design solutions according customers preferences is key to long-lasting and profitable revenue.
1/16/2013
CRM from FreeCRM Powers Clinton Power CRM from FreeCRM Powers Clinton Power
FreeCRM has been chosen to power office operations by Clinton Power, a manufacturer of a complete line of AC to DC rectifier power supplies. The company selected CRM from FreeCRM.com to automate its customer relationship management, sales force automation and customer service for its sales and services divisions.
1/14/2013
Relationship Manager's 'People Alerts' Helps Improve Customer Retention Rates Relationship Manager's 'People Alerts' Helps Improve Customer Retention Rates
When your smartphone or computer starts behaving weirdly, you know something is wrong, and the faster you set it right, the better for you and your device. This same analogy holds true even in organizations, where it's better to listen to alerts and act on them before customer churn sets in.
1/11/2013
Datawatch Becomes Amazon Web Services Standard Technology Partner Datawatch Becomes Amazon Web Services Standard Technology Partner
Datawatch Corporation, a provider of information optimization software and services, is strengthening of its ties with Amazon Web Services (AWS) to receive a number of valuable benefits offered by the Amazon Partner Network (APN) as a Standard Technology Partner.
1/10/2013
Open Source ERP Provider xTuple Introduces Mobile Web Application for CRM Module Open Source ERP Provider xTuple Introduces Mobile Web Application for CRM Module
xTuple customers can now use a mobile device to access various features of xTuple CRM Module. In the recently announced version 4.0 of xTuple accounting, CRM and ERP suite, the company included the first-ever mobile Web client, optimized for a multitenant cloud hosting environment.
12/31/2012
TapClicks Enhances Cloud-Based Analytics Platform TapClicks Enhances Cloud-Based Analytics Platform
Real-time analytics are critical to digital marketing as they help marketers gain maximum yield from every dollar they invest for a client. TapClicks, a provider of cloud CRM solutions, has unveiled the TapClicks Analytics 2.0 Platform designed for digital-marketing analytics and campaign-performance dashboards.
12/31/2012
Soffront Maximizes Adoption by Focusing on What Counts Soffront Maximizes Adoption by Focusing on What Counts
Choosing a cloud CRM provider can often be a difficult choice. The main aspect to stay focused on, however, is simple: adoption. Every cloud CRM provider is going claim a high CRM adoption rate - that's what you're looking for, after all - but there's obviously going to be one provider with the highest adoption rate. As it stands, that CRM provider is Soffront.
12/27/2012
Cloud Sherpas Acquires CloudTrigger Cloud Sherpas Acquires CloudTrigger
Despite the global slowdown, many companies that have excess cash are making acquisitions. Recently, Cloud Sherpas acquired CloudTrigger, a California-based cloud solution consultancy focused on helping organizations implement and customize cloud CRM solutions.
12/27/2012
IDInteract Unveils Analytics-Based Cloud CRM Solution IDInteract Unveils Analytics-Based Cloud CRM Solution
Cloud-based CRM solutions allow organizations to deliver real-time, context-aware insights for targeted customer engagement in a cost-effective manner. The advantage of Cloud CRM solutions is businesses can access this data any time via a Web browser, e-mail system and phone.
12/17/2012
Choice between On-Premises and Cloud CRM Often Comes Down to Business Size Choice between On-Premises and Cloud CRM Often Comes Down to Business Size
As with many types of software these days, businesses have a choice to make when choosing customer relationship management (CRM) software: on-premises or cloud-based. While cloud-based software has taken off lately in terms of popularity and adoption, the fact is that both on-premises and cloud-based CRM have distinct benefits and disadvantages worth considering.
12/17/2012
Emphasys Software Selects Soffront Enterprise CRM to Manage Customer Satisfaction Emphasys Software Selects Soffront Enterprise CRM to Manage Customer Satisfaction
Customer relationship management (CRM) is important for customers hoping to attract new customers and retain the ones they currently have. CRM systems offer insight into what is working and what is not when it comes to the customer experience, and gains information about customers that will help improve their experience. Cloud CRM allows businesses to access this data at any time with access via a Web browser, e-mail system and phone.
12/11/2012
What Successful E-Mail Marketers Do Well What Successful E-Mail Marketers Do Well
E-mail marketing is one of those things that most companies do. The problem is that few companies actually do it right. You know the drill: you craft an e-mail, you blast it out and you hope for the best. If you're like most companies, however, your response rates are fairly dismal, and you're more likely to get a collection of demands to remove your prospects from your mailing list, likely because you're irritating them with improperly targeted messages and you're blasting too often.
12/11/2012
Bridging Silos with Cloud CRM Bridging Silos with Cloud CRM
Given that customers use so many channels to interact with the companies they do business with, it's imperative to break down those silos and streamline that information among different departments of an organization.
12/7/2012
XTime Selects Storage Made Easy's SaaS Unified Cloud File Server Platform XTime Selects Storage Made Easy's SaaS Unified Cloud File Server Platform
To provide the highest level of management, security and compliance to its vast base of dealers and customers, XTime is deploying Storage Made Easy's SaaS unified Cloud File Server platform.
12/4/2012
SAP Unveils Cloud CRM Product, SAP 360 Customer SAP Unveils Cloud CRM Product, SAP 360 Customer
Gaining insight into customers' needs, preferences and social profile to create personalized and differentiated experiences is critical for companies to succeed in today's highly competitive business climate.
11/30/2012
Soffront Snapshot CRM Targets Small Businesses Soffront Snapshot CRM Targets Small Businesses
For enterprises that deal with hundreds of customers every day, customer relationship management (CRM) is vital to retaining existing customers and attracting new customers. CRM is just as important for the little guys, too. Small businesses rely on their local community - nearly two-thirds (63 percent) of small business owners say their customers primarily come from the local community and for 87 percent, "word of mouth" is the most effective marketing tactic. When one bad experience could cost a small business a big group of customers, CRM is an effective way to constantly ensure a positive customer experience.
11/29/2012
FreeCRM.com to Track Costco Wholesale's B2B Affiliate Partnerships and Programs FreeCRM.com to Track Costco Wholesale's B2B Affiliate Partnerships and Programs
FreeCRM, considered the world's most popular SaaS/cloud customer relationship management (CRM) solution, is an example of a CRM that is simple, low-cost, low-risk, powerful, cost-effective and a great alternative to Salesforce.com.
11/21/2012
SAP Releases Competitive CRM Service SAP Releases Competitive CRM Service
SAP's cloud business, as well as HANA and its mobile division, have been doing quite well for itself lately. As such, it's now taking on a bigger challenge: A customer CRM application made to compete with Salesforce.com.
11/19/2012
Junxure to Launch Cloud CRM for Financial Advisors in Early 2013 Junxure to Launch Cloud CRM for Financial Advisors in Early 2013
Junxure, a provider of customer relationship management (CRM) solutions to financial advisory customers, is launching a new cloud CRM solution.
11/19/2012
Cloud CRM is Ideal for Mid-Sized Not-for-Profits Cloud CRM is Ideal for Mid-Sized Not-for-Profits
There's no question that cloud-based services have taken off and, in this growing space, cloud CRM has proven among the most popular services. Cloud CRM has the benefits of being cloud-based, alongside the primary benefit of helping businesses better understand their customers, making it especially attractive to smaller and mid-sized businesses.
11/14/2012
FreeCRM's Cloud CRM Solution Powers The Leaders Institute FreeCRM's Cloud CRM Solution Powers The Leaders Institute
FreeCRM.com, a provider of cloud CRM solutions, announced its CRM solutions now power the business activities of an international public speaking training and team building event company, The Leaders Intitute.
11/12/2012
Sage CRM Cloud Manages Every Aspect of Customer Interactions Sage CRM Cloud Manages Every Aspect of Customer Interactions
Sage Business Solutions, a major player in mid-market business software, recently introduced a new solution called Sage CRM Cloud.
11/9/2012
Microsoft Plots December Gift for Dynamics CRM Users Microsoft Plots December Gift for Dynamics CRM Users
By the time December rolls around, and we're all slowly emerging from the turkey coma that Thanksgiving will have left us in, it will be beginning to look a lot like Christmas, and Microsoft will be feeling the season like the rest of us. It even has a little something special in mind for Dynamics CRM users in the form of a special update, announced late last week.
11/5/2012
Soffront Celebrates 20 Years in CRM Soffront Celebrates 20 Years in CRM
Customer relationship management helps businesses identify and target their best customers, generate quality sales leads, plan marketing campaigns and most importantly, form relationships with customers and provide the highest level of customer service. Soffront, a provider of cloud CRM solutions, is celebrating 20 years of success in the CRM space, offering an award-winning configurable CRM suite of products.
11/1/2012
OneSaas Enables Smooth Integration of Cloud CRM to Drive Business Efficiencies OneSaas Enables Smooth Integration of Cloud CRM to Drive Business Efficiencies
OneSaas, a provider of Software-as-a-Service (SaaS) cloud CRM integration platform, has launched a new website and partner program to address the challenges associated with integration, synchronization and automation of product, sales and CRM data across more than 50 cloud-based and on-site software services.
11/1/2012
Soffront Offers Tips for Mid-Sized Businesses Seeking Marketing Automation Soffront Offers Tips for Mid-Sized Businesses Seeking Marketing Automation
The midmarket is an often overlooked segment. Large vendors tend to focus on producing large, robust enterprise versions of their solutions, while small businesses are often tailored to directly as well. Meanwhile, the mid-sized market is offered what amounts to a simple downgrade of full enterprise software and solutions not at all tailored to the specific needs of the mid-sized business; obviously, a scaled-down enterprise application will not adequately meet the needs of a mid-sized company the way a solution tailored for the midmarket will.
10/22/2012
Comindware Tracker Helps Automate Priorities in Workflow Processes Comindware Tracker Helps Automate Priorities in Workflow Processes
In most enterprises, work is scattered across spreadsheets, e-mails, notes and other documents but everyone doesn't have access to everything. The result is predictable: chaos, work disorientation, no visibility, no control and likely project failure -- things that organizations cannot afford.
10/22/2012
Mobile Intelligence 8 Enables Customer Engagement for Life Sciences Companies Mobile Intelligence 8 Enables Customer Engagement for Life Sciences Companies
Cegedim Relationship Management, a company dedicated to helping Life Sciences companies successfully embrace the challenges of an ever-changing environment, recently released the eighth generation of its customer relationship management (CRM) platform, Mobile Intelligence 8, the most advanced, comprehensive and rapidly expanding CRM solution for Life Science commercial, medical, key account management and market access teams.
10/17/2012
Addition of Microsoft Dynamics CRM 2011 Strengthens Thoughtbus' Arsenal Addition of Microsoft Dynamics CRM 2011 Strengthens Thoughtbus' Arsenal
Customer Relationship Management (CRM) is a commitment to delivering customer satisfaction, acquiring customer knowledge, retaining and attracting new customers. A good CRM solution evolves with changing needs and conditions, providing enterprise organizations with the necessary tools that produce immediate results.
10/15/2012
MindTouch Brings CRM Connector to Salesforce AppExchange MindTouch Brings CRM Connector to Salesforce AppExchange
MindTouch, a San Diego firm that offers a variety of products geared toward managing a knowledge base as well as offering social help systems, recently announced a new partnership with Salesforce. This new partnership allows MindTouch to offer its new CRM Connector app through the Salesforce App Exchange, providing a ready connection to the enterprise-level version of its product line.
10/8/2012
Allen Press Improves Company Efficiency and Sales ROI with Soffront CRM Allen Press Improves Company Efficiency and Sales ROI with Soffront CRM
Soffront Software Inc. is a provider of customer relationship management solutions and an integrated suite that spans sales, marketing, service and operations. It was one of the first cloud-based CRM providers on the market, serving customers from all different types of industries and sizes. Companies that switch to Soffront report significant cost savings with drag-and drop customization and the elimination of add-ons. Soffront CRM provides a higher return on investment, generating more revenue, more savings and a better user experience.
10/8/2012
Cloud CRM and Sales Automation Reduce Costs, Drive Revenue Cloud CRM and Sales Automation Reduce Costs, Drive Revenue
Autopilot is commonly referred to in a metaphorical sense, meaning the task is so easy that the person hardly needs to be there to achieve a good outcome. In some ways, sales automation tries to follow that logic and some cloud CRM solutions are offering that kind of automation.
10/3/2012
Benefits of an Integrated CRM Solution Benefits of an Integrated CRM Solution
In order to maintain successful customer relationships, companies can employ an integrated customer relationship management (CRM) solution. CRM solutions entail all aspects of a company's interaction with its customers, enabling businesses to understand, retain and attract customers. Soffront Software, a provider of cloud-based CRM, offers the advantage of experience, technology and focus with an integrated mid-market CRM solution.
10/2/2012
CASO Document Management Selects Soffront for Ease of Customization CASO Document Management Selects Soffront for Ease of Customization
Business success is driven by relationships with customers and partners. The best customer relationship management (CRM) software solutions are more than just a customer's name and telephone number; it will track a customer's personality, preferences, how they like to be talked to, how they view value and so much more. Soffront Software offers an integrated CRM suite spanning sales, marketing, service and operations, and was one of the first cloud-based CRM providers beginning seven years ago.
9/24/2012
CRM Helps Businesses Move to the Cloud CRM Helps Businesses Move to the Cloud
Has customer relationship management (CRM) software played a major role in moving the world economy toward a subscription-based business services model?
9/24/2012
Soffront Software Expands Allen Press Helpdesk, Improves ROI Soffront Software Expands Allen Press Helpdesk, Improves ROI
Soffront Software Inc. is a pioneer in the customer relationship management (CRM) market since 1992, and offers an integrated CRM suite spanning sales, marketing, service and operations. Soffront was one of the first cloud-based CRM providers and has many satisfied cloud CRM customers.
9/19/2012
J2 Global Launches CampaignerCRM for the SMB Market J2 Global Launches CampaignerCRM for the SMB Market
Following the recent trend of cloud e-mail marketing developers dipping into the customer relationship management (CRM) market, j2 Global, creator of the Campaigner e-mail marketing solution, has launched its own CRM offering.
9/18/2012
Soffront's Customer Relationship Management Solution Improves Customer Acquisition Soffront's Customer Relationship Management Solution Improves Customer Acquisition
Customer relationship management (CRM) has become an increasingly important element of any successful business. While there are a number of different CRM software choices, the focus remains on the customer relationship with the company. Choosing the right CRM software includes having a solution that keeps up with the business, is not costly or complex and delivers results.
9/17/2012
Lunar CRM Incorporates CloudCall to Link Telephony to Customer Records Lunar CRM Incorporates CloudCall to Link Telephony to Customer Records
Lunar Media recently announced that it has incorporated Synety's CloudCall business telephony system into its Lunar CRM product. Thanks to the CloudCall API, cloud telephony can be embedded into applications like Lunar CRM with minimal coding.
9/17/2012
Eduss Learning Selects Workbooks for Cloud CRM Solution Eduss Learning Selects Workbooks for Cloud CRM Solution
Customer relationship management (CRM) is a company-wide business strategy used for managing a company's interactions with customers and sales prospects. It is effectively a blend of operational processes, people, and technologies working together to achieve a two-way interaction with customers. Successful CRM enables an organization to create a holistic view of each customer, in real-time.
9/12/2012
Facebook Ad Targeting Integrates Easily with FreeCRM.com Facebook Ad Targeting Integrates Easily with FreeCRM.com
Facebook ads are powerful. Today, the people have grown up with advanced technology and comfortably using social networking websites to keep in touch with friends, family and employers. With an almost one billion user base, Facebook has become crucial tool for companies, advertisers and marketers to advertise and promote products and services.
9/10/2012
SBI Life Insurance Selects FreeCRM.com for Cloud CRM SBI Life Insurance Selects FreeCRM.com for Cloud CRM
Free CRM is the easy-to-use and powerful Web-based customer relationship management (CRM) and sales force automation software solution. Free CRM is praised for its contact and lead tracking, sales and pipeline management, support ticket & service management, advanced campaigns and marketing and call automation and reporting. Its software and sales team automation tools enable your e-mail campaigns, call automation and group calendaring all in one place, all for free.
9/5/2012
Really Simple Systems Builds Email Functionality into CRM System Really Simple Systems Builds Email Functionality into CRM System
Direct contact with customers through e-mail ensures that they are consistently informed of their options and by regularly promoting the latest initiatives and service offerings through the same medium, businesses can ensure increased customer satisfaction.
9/4/2012
Soffront Provides CRM Solution for Cleaning Industry Soffront Provides CRM Solution for Cleaning Industry
Soffront Software, Inc. has been a pioneer in the customer relationship management (CRM) market since 1992, offering an integrated CRM suite spanning sales, marketing, service and operations. Its CRM is a complete suite of applications that means companies don't have to purchase expensive add-ons for complete business functionality. Soffront provides CRM solutions to customers in small and mid-sized corporations across all industries and divisions of many Fortune 500 companies.
8/29/2012
Salesforce.com Acquisition of Buddy Media Demonstrates Continued Value in Cloud CRM Salesforce.com Acquisition of Buddy Media Demonstrates Continued Value in Cloud CRM
Salesforce.com made a splash more than 10 years ago when founders with a vision for Software as a Service (SaaS) brought that notion to fruition. In that time, Salesforce.com's cloud CRM platform has experienced excellent growth, bringing in $732 million in the last quarter.
8/28/2012
Private Social Networks Can Help Businesses Conduct Damage Control Private Social Networks Can Help Businesses Conduct Damage Control
In mid-August, Progressive Insurance ended up in the Twitter hot seat over its refusal to pay an uninsured motorist claim for a Maryland girl killed in an auto accident. In fact, the girl's brother, comedian Matt Fisher, claimed in a Tumblr post that Progressive actually paid for the defense of the at-fault driver when the Fisher family sued the driver for negligence.
8/23/2012
Recruitment CRM from TargetX Wows Birmingham Southern College Recruitment CRM from TargetX Wows Birmingham Southern College
Whatever happens or doesn't happen, there's no getting away from the fact that a good CRM helps establish a personalized customer connect that carries businesses through the stampede of competition. So much so that even colleges seem to be looking for options that improve their ability to engage with prospective students and recruit the best-fit candidates.
8/23/2012
Cloud CRM: The Rapid Migration Cloud CRM: The Rapid Migration
No matter how advanced the services in the cloud become, there will always be room for the base applications that serve as the true backbones of any successful operation. Customer relationship management (CRM) solutions are at the top of that list of useful solutions that tend to be irreplaceable.
8/13/2012
Cloudability Demonstrates True Cost Control for Cloud CRM Cloudability Demonstrates True Cost Control for Cloud CRM
One of the biggest advantages to going with cloud-based computing solutions is the promise of huge cost savings. However, companies can also get roped in to cloud-based packages, including cloud CRM, that they may not entirely need, which can drive up costs very quickly.
8/13/2012
Oracle's Latest Cloud CRM Software Made Industry-Specific Oracle's Latest Cloud CRM Software Made Industry-Specific
In an effort to differentiate its cloud CRM software from competitor's products such as Salesforce, Oracle has rolled out its Oracle CRM On Demand Release 20, offering new capabilities designed to drive revenue, reduce costs and improve the customer experience across industries.
8/10/2012
Microsoft Dynamics CRM Online Trust Center Provides Cloud Security, Complete Transparency Microsoft Dynamics CRM Online Trust Center Provides Cloud Security, Complete Transparency
One of the biggest concerns with adoption of the cloud is security. Users of cloud CRM software and other cloud-based apps are concerned about protecting their customer data. Microsoft hopes its new Microsoft Dynamics CRM Online Trust Center, a website that provides detailed information about its privacy, security and compliance practices for the Microsoft Dynamics CRM Online service, will be the next best thing to a data center visit.
8/6/2012
Active Endpoints Releases Cloud Extend Mobile Active Endpoints Releases Cloud Extend Mobile
Active Endpoints, a process automation company that has built unique cloud-based and on-premise platforms to develop, integrate and deploy custom applications quickly and easily, recently released Cloud Extend Mobile, an enterprise app that allows voice-to-text and touchscreen input with end-user customization.
8/1/2012
What is Cloud CRM? What is Cloud CRM?
Cloud CRM stands for "cloud customer relationship management" which essentially refers to any cloud-based technology that streamlines and harnesses a company's customer data for improved customer service and overall revenue.
8/1/2012
Cloud CRM Adoption on the Rise Cloud CRM Adoption on the Rise
According to new research from Really Simple Systems, cloud CRM system adoption - encompassing online, Web and small business CRM systems - has overtaken that of traditional in-house solutions for the first time ever. The survey, which culled its information from more than 600 organizations, states that 56 percent of respondents are now using a cloud CRM system, compared to only 45 percent last year.
7/30/2012
India's CRMIT First to Deliver Oracle Fusion CRM in Asia India's CRMIT First to Deliver Oracle Fusion CRM in Asia
CRMIT Solutions, a cloud-based CRM systems integrator based in Bangalore and New Dehli, India, has announced it will be one of the first companies in the Asia Pacific region to deploy Oracle Fusion CRM, Oracle's newest customer relationship management solution, to manage its global sales and marketing life cycles and enhance the productivity of enterprise sales, marketing and service professional. CRMIT Solutions is a gold-level partner with Oracle specializing in Oracle CRM On Demand Solutions, and has been implementing Oracle Cloud CRM solutions for more than eight years. With this deployment, CRMIT will also leverage Oracle's Fusion CRM for their internal use and employ the cloud platform solution to build CRM++ extensions.
7/27/2012
More Companies Turn to Cloud to Implement CRM Solutions More Companies Turn to Cloud to Implement CRM Solutions
Cloud computing is essentially the use of the Internet for the use of desired software as a service. By incorporating cloud computing services, companies have access to scalable and virtualized resources that are delivered in real-time. Making the switch to the cloud for customer relationship management (CRM) solutions provides benefits such as time and money savings, fewer glitches, customization and the reflecting of consumer trends.
7/24/2012
Five Things to Remember When Implementing a Cloud CRM Solution Five Things to Remember When Implementing a Cloud CRM Solution
Customer relationship management (CRM) classifies customers more efficiently based on the demographics of the customers. A business could analyze the types of customers who will be more suited for the conduct of the business, the buying attitudes of the customers and could target customers easily. Implementing a CRM solution in the cloud can lead to benefits such as improved relations with existing customers, better marketing of products or services, enhanced customer satisfaction and retention and increased profitability.
7/23/2012
Specialty Pharma Picks Private Cloud CRM Solution from StayinFront Specialty Pharma Picks Private Cloud CRM Solution from StayinFront
StayinFront, a provider of customer relationship software, announced that a specialty pharmaceutical company has appointed the company as its cloud CRM provider in the UK.
7/17/2012
Soffront CRM to Help Enhance Triskel Consulting's Sales and Customer Service Offerings Soffront CRM to Help Enhance Triskel Consulting's Sales and Customer Service Offerings
Customer relationship management (CRM) is one of the strongest and most efficient approaches in maintain and creating relationships with customers. Most organizations have dedicated world class tools for maintaining CRM systems into their workplace. Triskel Consulting, a provider of consulting services to companies who are building contact centers and guidance on the process of re-engineering of ailing contact centers, is using Soffront Software Inc.'s CRM solution to enhance the sales and customer service offerings of its clients.
7/16/2012
Analytic Stress Relieving Employs Soffront CRM to Enhance Sales Department Analytic Stress Relieving Employs Soffront CRM to Enhance Sales Department
Soffront Software, Inc, a provider of customer relationship management software, announced that Analytic Stress Relieving, Inc. (ASRI) is using Soffront's CRM to enhance its sales department. ASRI is a specialty contractor providing heat treating services to the energy industry, primarily refining, power generation (fossil and nuclear) petrochemical, fabrication, off-shore and pulp & paper.
7/13/2012
Telstra Global Partners with IPscape for Virtual Contact Center Solution Supporting Cloud CRM Telstra Global Partners with IPscape for Virtual Contact Center Solution Supporting Cloud CRM
Managed network and hosted services provider, Telstra Global, has announced the availability of its global Virtual Contact Center (VCC) solution. IPscape, a contact center application provider, powers the VCC, the first cloud CRM application of its kind to offer full integration into a global telecommunications portfolio.
7/12/2012
Lorge Launches Sage CRM Wireless Mobile Solution Lorge Launches Sage CRM Wireless Mobile Solution
Lorge, a preferred supplier and implementer of Sage ERP and CRM solutions, and Qlikview business intelligence solutions, announced the launch of Sage CRM Wireless Mobile solution to boost business productivity.
7/9/2012
Cloud Computing Tools Improve Customer and Company Relationship Cloud Computing Tools Improve Customer and Company Relationship
With cloud computing, businesses experience benefits such as reduced costs, scalability, remote access and ease of implementation. Cloud-based tools help businesses become more transparent, more flexible and ultimately more profitable. One of the most important benefits of cloud computing is it improves the relationship between clients and companies.
7/3/2012
Is the QR Code Dead? How Will This Affect Cloud CRM? Is the QR Code Dead? How Will This Affect Cloud CRM?
The introduction of the QR code brought to marketing and advertising a whole new way to drive more information to the consumer who was more likely in the buying mood. But is it possible these cute little squares of code are already on their way out? If so, what does this mean for cloud CRM?
7/2/2012
How to Warm Up Prospects When Cold Calling How to Warm Up Prospects When Cold Calling
Cold calling, soliciting potential customers who were not expecting to speak with you, is one of the least liked tasks in sales. A recent blog post by Soffront explains how to take some of the chill out of cold calls through planning, knowing your product and researching your prospects in order to make a convincing pitch.
6/27/2012
Amazon's Public Cloud Outage Reminds Companies to Have a Fall Back, Including CRM Solutions Amazon's Public Cloud Outage Reminds Companies to Have a Fall Back, Including CRM Solutions
If there were any IT professionals out there who weren't ready to make a commitment to the cloud, Amazon's recent public cloud outage wasn't much reassurance.
6/25/2012
IDC's Latest CRM Applications Tracker: Competition Close in CRM Market IDC's Latest CRM Applications Tracker: Competition Close in CRM Market
The competitive scenario for the worldwide CRM applications market is becoming decidedly more interesting. International Data Corporation, a provider of market intelligence, advisory services, and events for the information technology, telecommunications and consumer technology markets, recently released the latest results from its Worldwide Semiannual Customer Relationship Management (CRM) Applications Tracker.
6/25/2012
Organizations Increasingly Leverage Cloud to be More Responsive to Business Needs Organizations Increasingly Leverage Cloud to be More Responsive to Business Needs
A recent Strategy Analytics Q1 2012 survey found the cloud is finally catching up to the hype thanks to its growing adoption among software and hardware vendors and service providers.
6/20/2012
IDC Report Shows Growth in CRM Market IDC Report Shows Growth in CRM Market
New data released by IDC shows that the top 10 CRM application vendors captured nearly half of the $19.1 billion customer relationship management (CRM) software market in 2011. The top spot belongs to Oracle, which captured 11 percent of the market, followed by SAP and Salesforce.com, with 9.9 percent and 9.5 percent market shares, respectively.
6/19/2012
More Pharmaceutical Companies Switching to Cloud CRM More Pharmaceutical Companies Switching to Cloud CRM
In less than three months, more than a dozen small- to medium-sized (SMB) life science companies in the U.S. have selected multitenant, cloud-based Veeva customer relationship management (CRM), showing a steady rise in organizations outside "Pharma's Top 50" turning to the cloud for enterprise solutions. Cloud CRM is any cloud-based technology that streamlines and harnesses a company's customer data for improved customer service and overall revenue.
6/14/2012
O2 Deploys Cloud-Based Sales Platform to Boost CRM Capabilities O2 Deploys Cloud-Based Sales Platform to Boost CRM Capabilities
Cloud computing comes into focus when you think about what IT always needs: a way to increase capacity or add capabilities on the fly without investing in new infrastructure, training new personnel, or licensing new software. O2 has integrated CloudSense's Order Management stack into O2 Business' Salesforce.com platform in an effort to increase efficiency and boost its customer relationship capabilities.
6/13/2012
Zendesk and Microsoft Unveil Two-Way Integration of CRM and Contact Center Software Zendesk and Microsoft Unveil Two-Way Integration of CRM and Contact Center Software
Zendesk, a provider of cloud-based contact center software, partnered up with Microsoft to help sales and support organizations to work together. The companies revealed a two-way integration with Microsoft Dynamics CRM and contact center software.
6/6/2012
Aplicor Cloud CRM Business Suite Updated Aplicor Cloud CRM Business Suite Updated
Aplicor, Inc., a next-generation cloud business software company, recently updated its Aplicor Cloud Suite, the latest release of its innovative business management solution. Aplicor Cloud Business Suite is a next-generation solution that delivers best-of-breed customer relationship management (CRM) with built-in financial and accounting management, enabling companies to manage all aspects of their business from a single cloud-based application.
6/5/2012
Results CRM Seamlessly Integrates with Citrix ShareFile Results CRM Seamlessly Integrates with Citrix ShareFile
Today, Results Software revealed that it has combined its CRM solution with the Citrix ShareFile, a cloud-based document storage and file sharing service.
6/1/2012
Cloud CRM Value Extended with Axeda, Etherios Partnership Cloud CRM Value Extended with Axeda, Etherios Partnership
Tracking customers is an important focus for any company seeking a competitive advantage. When the right tools are in place to capture real-time data from connected products and machines, a robust cloud CRM solution is automatically populated to extend the value of the information. This extension was a key focus for the partnership between Etherios and Axeda Corporation.
5/31/2012
Want to be a Social Whiz? You May Need Cloud CRM Want to be a Social Whiz? You May Need Cloud CRM
We've all been there - an important data marking the passing of another year for a family member, friend or co-worker flies by before you realize you've done it again - you missed her birthday. You make it a point to never forget again, marking three different calendars for the next year, only to have the mistake repeat itself.
5/30/2012
Soffront Software Honored for Helping Clients Improve Cloud CRM Soffront Software Honored for Helping Clients Improve Cloud CRM
Soffront Software, Inc. has been awarded a Customer Interaction Solutions 2012 CRM Excellence Award by TMC's Customer Interaction Solutions magazine. Soffront's Customer Relationship Management (CRM) services include cloud CRM, implementation, CRM training and support plans.
5/22/2012
Soffront Mobile CRM Allows for Constant, Easy Access for Optimal Customer Service Soffront Mobile CRM Allows for Constant, Easy Access for Optimal Customer Service
Soffront, a provider of customer relationship management (CRM) solutions, offers a variety of CRM services and software, including customer support, helpdesk software, back office support, datasheets and marketing automation. It also offers mobile CRM. With Soffront Mobile, Soffront extends CRM by providing real-time mobile access to critical business information. The software allows for easy access using any mobile browser available on smartphones and mobile devices, including iPhone, Android, BlackBerry and Windows Mobile.
5/21/2012
Oracle Helps Companies Find Sustainable Business Growth Oracle Helps Companies Find Sustainable Business Growth
Oracle is helping organizations achieve sustainable business growth by integrating Oracle's RightNow CX Cloud Service with Oracle Fusion Sales. This integration allows relevant, cross-channel customer interactions to increase revenue opportunities and drive organizational efficiencies.
5/18/2012
Cloud CRM Needed for Improving Customer Service Cloud CRM Needed for Improving Customer Service
In today's world of mobility and social networking, businesses can take advantage of technology tools to meet customer needs. Cloud CRM solutions are able to completely transform the traditional customer service platforms.
5/17/2012
Cater to Customer Service Carefully, Maintaining Balance in the Call Center Cater to Customer Service Carefully, Maintaining Balance in the Call Center
Dial any 800 number and you're likely to get transferred to an automated system that, by asking several questions, puts you in queue for the next available representative. Companies are so committed to making their customers happy that they offer a multitude of communication channels through the call center - such as phone lines, e-mail queries, interactive Web applications, and live online chat representatives - to address their customer concerns.
5/9/2012
Measurable Value Delivered in Cloud CRM Measurable Value Delivered in Cloud CRM
Customer relationship management (CRM) solutions bring great value to marketers, especially those still employing the cold calling technique and need a better way to connect with customers. When CRM applications are available in the cloud, the company is better equipped to leverage key capabilities with significant investment. As a result, the demand for cloud CRM is growing.
5/2/2012
Silanis Promotes E-Signature Transactions Annually in the Cloud Silanis Promotes E-Signature Transactions Annually in the Cloud
Electronic business transactions are Internet-based commerce techniques that play vital role in modern business- to- consumer and business-to-business e-commerce. It helps buyers and sellers to make financial transaction more reliable, cost-effective, and easy.
4/27/2012
Data Boost's Cloud CRM Solution Helps SMBs Improve Productivity Data Boost's Cloud CRM Solution Helps SMBs Improve Productivity
Cloud-based Customer Relationship Management (CRM) software helps businesses improve customer experience and business efficiency. With Cloud CRM technologies, data can be stored online so that you are free from the clutter of paper and cabinets.
4/20/2012
Soffront Implements Scrum Project Management Framework Soffront Implements Scrum Project Management Framework
Soffront has adopted the Scrum project management framework, which is one of the most popular development methodologies in corporations today. By rethinking project management, the Scrum process was designed to change the world of work by helping companies to focus on what's most important to them now.
4/12/2012
Cloud CRM is Taking Over Cloud CRM is Taking Over
If your company is one that has been around for a while, you probably remember the generic contact-list type of software that you received with the purchase of your computer. Long gone are those days, Cloud CRM is now taking over, and in a big way. Finding ways to streamline processes, Cloud CRM has been developed to handle your contacts, manage your contractors or tenants (depending on your field), projects and much more, according to this Globe and Mail report.
4/5/2012
Soffront CRM Improves Efficiency for Imagetek Soffront CRM Improves Efficiency for Imagetek
Soffront CRM is improving efficiency and providing a more comprehensive view of the customer for Imagetek, a national leader in the enterprise content management (ECM) and business process automation industry.
3/29/2012
Moxie Unveils Customer-Centric Enterprise Social Software Moxie Unveils Customer-Centric Enterprise Social Software
Moxie Software, a provider of customer-centric enterprise social software, announced the launch of its new software that combines customer communications with employee collaboration into a single offering, giving a new way for businesses to interact, understand and deliver superior customer experiences.
3/29/2012
Tips to Optimize the Workplace with Cloud CRM Tips to Optimize the Workplace with Cloud CRM
Customer relationship management (CRM) tools have for years kept employees on the right track, and happy at work. Now, everyday more and more companies are looking to cloud CRM to point them in the right direction.
3/13/2012
SMBs Using Cloud Apps Will Add 3 More Apps in 2012, Survey Finds SMBs Using Cloud Apps Will Add 3 More Apps in 2012, Survey Finds
Small and medium businesses that currently use cloud applications plan to add an average of three new cloud business applications in 2012, according to a survey sponsored by Dell Cloud Business Applications and conducted by Techaisle.
3/8/2012
Cloud CRM: Is your Accounting Firm on Board? Cloud CRM: Is your Accounting Firm on Board?
Accounting firms are taking on cloud computing solutions for the same reasons other industries are gravitating toward it - it's saving them money. Supported applications, including cloud CRM, don't require extra man hours from IT staff, nor do they need extensive and expensive deployment to become useable.
2/27/2012
TIO to Launch Cloud-based Wallet for North America's Underbanked Population TIO to Launch Cloud-based Wallet for North America's Underbanked Population
TIO Networks is one of the nation's leading bill payment processors. The company recently announced that it will launch TIO Wallet, a cloud-based wallet platform that is specifically customized to assist over 60 million Americans who do not have proper access to reliable financial products. TIO Wallet confirmed that it will offer cash preferred customers a tool that will act as a centralized hub for their personal financial activities.
2/24/2012
Cloud CRM Benefits - a Main Focus at 2012 Cloud Connect Cloud CRM Benefits - a Main Focus at 2012 Cloud Connect
A majority of businesses have overcome the fear of operating daily in the cloud. Proof to support this statement is found in plans for the upcoming 2012 Cloud Connect conference this month. The main focus centered on working in the cloud, while last year's conference was all about defining the cloud and what exactly it means.
2/13/2012
Cloud CRM and the Benefits of Sales Forecasting Cloud CRM and the Benefits of Sales Forecasting
You know, of course, that done correctly, sales forecasting can do Very Good Things for your business. But you want more than just "Oh it'll be good, trust us." How, exactly, does it help? After all, you've got a presentation to the CEO, you can't go in with "It'll be really cool."
2/8/2012
The Three Commandments of Outstanding Customer Service The Three Commandments of Outstanding Customer Service
Perhaps the clearest way a company can distinguish itself in today's hyper-competitive marketplace is through the provision of outstanding customer service. I'm not talking about adequate service, or friendly service, or even timely service. And I'm not confusing consistent service with fantastic service, like so many customer service organizations appear to do. I'm talking about high-touch, mind-blowing customer service-the kind that leaves an indelible imprint on the mind and emotions of your customer and keeps them engaged long after the customer service interaction is over.
2/7/2012
Soffront is CRM Solution of Choice for Commercial Flooring Company Soffront is CRM Solution of Choice for Commercial Flooring Company
Customer relationship management (CRM) solutions provider Soffront Software, Inc. has announced that CBM Services Inc. has chosen Soffront's integrated CRM. CBM Services, which provides commercial flooring restoration and maintenance, has indicated that it will use the solution across multiple departments of the company.
1/30/2012
Cloud CRM Solutions Enhanced by Consumer Openness Cloud CRM Solutions Enhanced by Consumer Openness
The effectiveness of customer relationship management (CRM) solutions relies on the ability to gather data on potential customers or existing customers, and better focus your brand to meet their needs.According to this CRM Buyer report, a recent survey shows that while privacy is still important to consumers, they're willing to give up some crucial data to be better served by their favorite brands. This is welcomed news to cloud CRM solutions.
1/30/2012
Soffront Brings Cloud CRM to CBM Services Soffront Brings Cloud CRM to CBM Services
The need for superior customer relationship management systems is increasing each year with the advent of competitive technologies and customer-facing strategies on all fronts. Particularly competitive is the cloud-based CRM arena as fresh-faced startups gain way into the market with innovative ways of connecting businesses with customers. Thus, it becomes even more difficult for businesses to choose the best CRM systems for their organizations with more of them out there, but every so often, two companies form the ideal partnership.
1/24/2012
The Basic Cloud CRM Modules You Absolutely Must Know about The Basic Cloud CRM Modules You Absolutely Must Know about
Company officials note that most companies who are finding success with their CRM are using what amounts to an integrated customer relationship management (CRM) approach to automate their business processes. And yes, Soffront can help you with that, but so can a lot of other companies.
1/18/2012
Logica and Datawatch form Cloud-based Partnership Logica and Datawatch form Cloud-based Partnership
Logica, a business and technology service company, and Datawatch Corporation have signed an agreement to deliver cloud-based analytics for enterprise content management. Thanks to the pact, Logica customers can now easily access and analyze almost any type of business document or report stored in Logica's ECM in the Cloud.
1/18/2012
Cloud CRM: Which Path Will You Take? Cloud CRM: Which Path Will You Take?
Customer relationship management is a vital part of any company's success and now with so many cloud CRM offerings, fulfilling this part of your business' mission is easier than ever. But there are several potential roads to take, so let's review some CRM solution implementations that might work well for your organization.
1/10/2012
Cloud CRM from Soffront Goes Mobile Cloud CRM from Soffront Goes Mobile
Beginning 2012 with a slam-bang start out of the gate, Soffront revealed its enhanced mobile customer relationship management (CRM) platform today for the improved business relations of its users between sales and support staff and the customer.
1/3/2012
Soffront Cloud CRM Offers the Same Robust Feature Set as On-Premise Solutions Soffront Cloud CRM Offers the Same Robust Feature Set as On-Premise Solutions
Bulky on-premise customer relationship management software is taking a back seat to offerings in the cloud. Cloud CRM, like that offered by Snapshot and Soffront, is giving companies the ability to integrate their contacts, notes, calendars, documents, phone numbers and emails in one location.
12/29/2011
Cloud CRM to Overtake Installed by 2013, Study Finds Cloud CRM to Overtake Installed by 2013, Study Finds
If you've noticed quite the preponderance of software-as-a-service (SaaS) CRM products floating around recently, well, congratulations. There are a whole lot more of them. You have excellent powers of observation.
12/21/2011
Mid-Market Vendors Can Provide Quality Cloud CRM to Smaller Companies Mid-Market Vendors Can Provide Quality Cloud CRM to Smaller Companies
As more and more mid-market CRM software vendors enter the cloud, Soffront has introduced a product to stunt the competition. Soffront recently launched the Soffront CRM 9.2. This latest cloud CRM version added new features to improve software mobility and focus on the cloud's relevance in effectively managing customers.
12/13/2011
CRM Trends Heading Your Way in 2012 CRM Trends Heading Your Way in 2012
End customers are increasingly aware of what CRM systems are capable of. So says industry observer Ian Whiting, who adds that in 2012, customers "will be even more insistent that businesses deal with them as they expect."
12/8/2011
Does Your CRM Extend All The Way to the Customer? Does Your CRM Extend All The Way to the Customer?
An essay published in Forbes recently detailed a British CRM industry insider's efforts to explain to Americans "the role of CRM in protecting your brand."
12/7/2011
The Potential in Combining Cloud CRM with BPM The Potential in Combining Cloud CRM with BPM
Can you drive success by combining customer relationship management with business process management (BPM)? The experts think so, especially if a cloud CRM platform could be utilized. Some form of CRM and CPM software solutions exist in a vast majority of mid to large-sized companies. All have the common expectation of these systems: improved customer service.
11/30/2011
KnowledgeTree Brings Control of Business Documents to the Cloud KnowledgeTree Brings Control of Business Documents to the Cloud
KnowledgeTree has introduced a technology that allows companies to choose the deployment model that makes sense for their organization's document management needs. The Private Cloud edition of KnowledgeTree's Document Management tools allows companies to decide if they want to deploy software-as-a-service in a secure public cloud or on-premise in a virtualized, private cloud environment.
11/29/2011
Cloud CRM: Customer Service as Marketing? Think about It. Cloud CRM: Customer Service as Marketing? Think about It.
Soffront runs a pretty good blog dealing with cloud CRM issues, and a recent post asked a good question: Have you ever considered customer service as marketing?
11/23/2011
Soffront Boosts Cloud CRM Offering with Version 9.2 Soffront Boosts Cloud CRM Offering with Version 9.2
As the customer relationship management software industry grows increasingly competitive, CRM providers are finding unique ways to differentiate themselves. In the cloud-based sector of the CRM market, Soffront has worked tirelessly to supply its customers with the most flexible, reliable CRM solution possible, and has just revealed upgrades to its popular offering.
11/15/2011
The Anticipated Growth of Cloud CRM The Anticipated Growth of Cloud CRM
Customer relationship management (CRM) is critical for any organization seeking to leverage valuable interactions with the customer base. As more and more professionals are mobile, the availability of cloud CRM to enable access to real-time information is critical.
11/15/2011
Easy Solutions Launches DetectID in the Cloud Easy Solutions Launches DetectID in the Cloud
Easy Solutions, a fraud detection and prevention company, has introduced "DetectID in the Cloud", a multi-factor authentication solution that brings all the power and effectiveness of DetectID strong authentication to web applications and SaaS providers.
11/15/2011
Socius Reveals CloudTechnology.com Site to Expand Cloud Services Socius Reveals CloudTechnology.com Site to Expand Cloud Services
Socius, a nationally recognized Microsoft Dynamics value added reseller (VAR), announced expansion of its cloud services offerings.
11/14/2011
CRM: Future Simple Releases Free Powerful Version of Base CRM: Future Simple Releases Free Powerful Version of Base
Future Simple has released a powerful free version of its highly acclaimed Simple CRM and Sales Tracking application: Base.
11/8/2011
Cloud CRM Solution from Soffront to Improve Healthcare Organization Cloud CRM Solution from Soffront to Improve Healthcare Organization
Cloud-based technology is quickly proliferating into every known aspect of the tech world, and in every vertical. While the customer relationship management (CRM) industry has been watching and incorporating cloud-based applications for some time now, the adoption of its software is spreading amongst various markets including healthcare.
11/2/2011
Online CRM Brought to Higher Education Online CRM Brought to Higher Education
A partnership between Surado Solutions, the developer of sensible On-Premise and Cloud SaaS CRM solutions and sales technique Authors Dr. David J. Lill and Jennifer K. Lill has been signed to this end.
10/26/2011
Can Cloud CRM Help You Manage Business Processes? Can Cloud CRM Help You Manage Business Processes?
Cloud CRM solutions have been touting the impact and value of social media and mobile performance for some time. More recently, however, the conversation has turned toward the need for cloud CRM to incorporate tools for better management of workflows and business processes as well. Service industries in particular are sensing the need to take hold of what some have termed "untamed processes" in order to ensure the delivery of quality customer experiences at each opportunity.
10/17/2011
Cloud CRM with QuickBooks Integration Offers Whole New Functionality Cloud CRM with QuickBooks Integration Offers Whole New Functionality
The automation of your marketing, sales and customer service operations is a key benefit to the implementation of customer relationship management (CRM) software solutions. If you're also a QuickBooks user, you know how easily this software streamlines your accounting tasks. What would you enjoy if these two functions were integrated together? A cloud CRM solution integrated into QuickBooks could be your next favorite business software.
10/12/2011
Cloud CRM: Trust Your IT Advisor to Make the Move Cloud CRM: Trust Your IT Advisor to Make the Move
Customer relationship management (CRM) - do you tire of the constant activity that surrounds every account? Does this data bog down your system and make it difficult for your reps in the field to access the information they need? What if you could take advantage of cloud CRM - would that change your outlook?
10/6/2011
Cloud CRM: What Five Books Should Marketers Read? Cloud CRM: What Five Books Should Marketers Read?
Soffront's blog is one of the more interesting ones available, frequently touching on areas not of direct profit to the company, which makes it more worthwhile than most kept blogs.
9/29/2011
Three Reasons Social CRM Really isn't All that Complicated Three Reasons Social CRM Really isn't All that Complicated
Industry observer Chris Bucholtz recently discussed three reasons why he thinks Social CRM really isn't as complicated as some are trying to make it out to be, using examples culled from TMC's recent ITEXPO's co-located Social CRM Expo.
9/22/2011
Cloud CRM Helps Companies Adapt to Evolving Generation Y Cloud CRM Helps Companies Adapt to Evolving Generation Y
Have you taken your customer relationship management (CRM) to the cloud? If you haven't made this migration, there are reasons why you might consider the value of the move. The customer base is changing and if you want to keep pace with the dynamics of your market, you'd do well to leverage a solution that can change just as quickly.
9/19/2011
CRM for SMBs Crucial Now - But Affordable CRM for SMBs Crucial Now - But Affordable
For cloud CRM issues, Soffront runs a pretty interesting blog. Recently they posted an article noting - correctly - that as a small business owner, "you cannot afford to invest in anything unless it provides an answer or grows your business."
9/15/2011
Soffront Launches Snapshot CRM Software for Small Businesses Soffront Launches Snapshot CRM Software for Small Businesses
Soffront Software Inc., a provider of CRM software for over 18 years, has launched Snapshot CRM, which is a cloud CRM solution designed for small businesses, that will allow the effective management of customers, contacts, phone numbers, emails, meeting notes, and more.
9/13/2011
World Learning Selects Enrollment Rx to Improve Cloud CRM World Learning Selects Enrollment Rx to Improve Cloud CRM
World Learning has selected Enrollment Rx's enrollment management CRM solution to streamline its application process.
9/7/2011
CDW Addresses Top-Line Growth via Expanded Partnership with Microsoft CDW Addresses Top-Line Growth via Expanded Partnership with Microsoft
CDW, a provider of technology products and services to business, government, education and healthcare, expanded its strategic relationship with Microsoft to incorporate customer relationship management (CRM) solutions.
9/6/2011
The Project Management Side of Your Cloud CRM Solution The Project Management Side of Your Cloud CRM Solution
In the flurry of developments, add-ons, hot new features, social media tools, and overall changes that the customer relationship management (CRM) industry has been experiencing, it has been easy to forget basic software requirements that every CRM solution should have. One of the most important features is a project management tool, and the experts over at Soffront went into detail recently about how to evaluate such technology to better suit your CRM needs.
8/30/2011
Celeritas Tracks Leads with Soffront CRM Celeritas Tracks Leads with Soffront CRM
Celeritas Group has selected Soffront's integrated CRM to efficiently track leads and to effectively manage their pipeline.
8/24/2011
Cloud CRM Ensures you Can Meet the Customer at Any Point in the Journey Cloud CRM Ensures you Can Meet the Customer at Any Point in the Journey
How effective is your sales strategy? Can your company easily adapt to the changing needs among the consumer base? The ability to easily adapt in a rapidly changing market will clearly identify those competitors with an edge in the market, and those who will soon have to put consolidation strategies in place.
8/22/2011
Don't Let CRM Tools Hinder Cloud CRM Strategies Don't Let CRM Tools Hinder Cloud CRM Strategies
The question, of course, is "Do all the marketing, sales and customer service people know what messages the other ones have sent and received from the customer?" If not, then you're not doing it right, and the customer can tell.
8/17/2011
Astadia Unveils CloudMap Management Consulting Services and Methodology Astadia Unveils CloudMap Management Consulting Services and Methodology
Astadia, a cloud computing systems integrator, announced the launch of CloudMap, a comprehensive management consulting offering that aligns business strategy, technology and adoption.
8/17/2011
Free CRM Selected for CRM Idol 2011 Free CRM Selected for CRM Idol 2011
FreeCRM.com, one of the world's largest cloud based CRM provider, has been selected to compete in CRM Idol 2011.
8/16/2011
American Bible Society Selects Blackbaud CRM American Bible Society Selects Blackbaud CRM
The American Bible Society (ABS) has selected Blackbaud CRM to improve its supporters' experience, from direct marketing to online engagement.
8/11/2011
Customer Privacy an Issue for Companies Moving to Cloud CRM Customer Privacy an Issue for Companies Moving to Cloud CRM
Online privacy is always an important issue for businesses and consumers alike. CRM solutions in the cloud are no exception, as companies transitioning to the cloud need to know that their system is transparent and abides by government regulations. As recent articles have pointed out, a CRM system that protects both the business and its customers is beneficial to the company's success.
8/11/2011
Cloud CRM May Still be Your Father's CRM Cloud CRM May Still be Your Father's CRM
We've all heard the expression, "New day, same old stuff," or some variation thereof. In some ways that statement can be applied to CRM, or so says one marketing writer.
8/4/2011
Soffront's Cloud CRM Software Selected by Giant Paintball Soffront's Cloud CRM Software Selected by Giant Paintball
One of the leaders in the cloud CRM industry recently revealed a business deal with the world's largest chain of Paintball Parks in Southern California. Soffront, a company that has been providing customer relationship management software for nearly two decades, and Giant Paintball, have joined forces to bring superior customer relationship management software to the paintball company's growing business plans.
8/1/2011
Assistly Rolls Out New Pricing Model for Cloud CRM Assistly Rolls Out New Pricing Model for Cloud CRM
Assistly, which provides the all-in-one social CRM and customer support cloud solution is rolling out a uniquely simple new pricing model.
7/28/2011
CRM Included for Schwab, TD Ameritrade Forthcoming Platforms CRM Included for Schwab, TD Ameritrade Forthcoming Platforms
Industry observer Davis Janowski recently wrote that Schwab Institutional and TD Ameritrade Institutional are both speeding up their efforts to "deliver a unified technology platform to their registered investment adviser clients."
7/22/2011
Customize Your Social CRM Database without a Programmer Customize Your Social CRM Database without a Programmer
Every business has different needs as to how they customize their CRM database - and with so many CRM applications, programming skills are often required. In this demo video, Soffront demonstrates how its simple-to-customize social CRM program can lower implementation costs.
7/18/2011
Easy to Use Cloud CRM Easy to Use Cloud CRM
It's no secret that renewing a sale is a lot easier than starting from scratch. Customer relationships are paramount to the success of any business - in any industry. Therefore, improving business efficiencies and increasing revenues are the primary drivers of most customer relationship management solutions. Making this process even easier for marketers and sales people today is the advent of cloud CRM.
7/15/2011
Practicing the Cloud CRM You Preach Practicing the Cloud CRM You Preach
Customer relationship management - more commonly known as CRM - has taken a new form with the birth of cloud computing. Cloud CRM is delivered through the Internet which means that agents, supervisors and executives can all access the same information in real time. The onset of cloud computing has impacted many aspects of business, and customer relationship management is no exception.
7/15/2011
netXtra Launches New Equity Website for Cloud CRM netXtra Launches New Equity Website for Cloud CRM
netXtra has launched the new Equity website www.equity.org.uk - the online portal of the trade union for professional performers and creative practitioners within the U.K.
7/7/2011
Tips for Managing a Cloud CRM Solution Tips for Managing a Cloud CRM Solution
Investing in a cloud CRM solution is an integral step for companies that are looking to find success in today's economy. These technologies provide sales professionals with the tools necessary to identify, track and close opportunities in the most efficient and cost-effective manner as possible. CRM solutions that are deployed in the cloud are particularly good investments because their underlying technology never become obsolete or limited.
7/6/2011
Cloud CRM: update COSMIC Integrates Life Sciences CRM with Social Media Cloud CRM: update COSMIC Integrates Life Sciences CRM with Social Media
update CRM Inc., creator of innovative customer relationship management (CRM) solutions for life sciences, has launched COSMIC, a new software module that extends its update.seven and update.revolution CRM platforms to the social Web.
6/28/2011
Cloud CRM: TMC Honors Soffront with 2011 CRM Excellence Award Cloud CRM: TMC Honors Soffront with 2011 CRM Excellence Award
TMC has named Soffront's integrated CRM as a recipient of a Customer Interaction Solutions magazine 2011 CRM Excellence Award.
6/28/2011
BroadVision Announces Clearvale for Social CRM BroadVision Announces Clearvale for Social CRM
BroadVision, a provider of cloud-based social business solutions, revealed the launch of its Clearvale solution for Social Customer Relationship Management (Social CRM) at the Enterprise 2.0 show in Boston.
6/23/2011
Soffront Explodes the Biggest Cloud CRM Myths Soffront Explodes the Biggest Cloud CRM Myths
What would your biggest customer service myth be? Is it one of these three decisively refuted by officials of Soffront on their blog? Chances are it is.
6/22/2011
Use Your Cloud CRM to Create Loyal Customers Use Your Cloud CRM to Create Loyal Customers
Keeping valuable customers happy is the key to any good business plan. Creating satisfied customers is a challenge in any environment, however, and requires a focused approach to customer relationships. Soffront Software recently examined this topic, focusing on the five best practices that can be implemented in any size organization to create loyal customers.
6/15/2011
SouthwestCRM Launches a cloud CRM Solution SouthwestCRM Launches a cloud CRM Solution
U.K. software development company SouthwestCRM has launched a new online marketing and Customer Relationship Management (CRM) solution.
6/7/2011
Soffront's Cloud CRM Brings QuickBooks to the Cloud Soffront's Cloud CRM Brings QuickBooks to the Cloud
Customer relationship management (CRM) software and financial software are almost like two peas in a pod when it comes to how they can benefit a business' productivity and processes, which is why Soffront, provider of cloud CRM, has officially revealed its support of QuickBooks Online, an accounting solution for SMB's.
6/6/2011
Soffront Talks Mobile CRM - In the Cloud Soffront Talks Mobile CRM - In the Cloud
Nice piece posted on the Soffront blog recently noting, no doubt correctly, that "the future of integrated customer service software is evident in the growth of CRM mobility."
6/3/2011
Gibbons to Use Soffront's Cloud CRM to Improve Overall Customer Satisfaction Gibbons to Use Soffront's Cloud CRM to Improve Overall Customer Satisfaction
Gibbons Maintenance, a janitorial service provider, has selected Soffront's leading customer relationship management software to streamline its customer strategy and simplify its communication processes. As an industry-leading cloud CRM provider, Soffront has been in the CRM software business for over 18 years, and the company will help Gibbons make customer data more organized as well as improve customer-to-representative systems.
5/24/2011
Soffront Provides Some Cloud CRM Tips Soffront Provides Some Cloud CRM Tips
No matter what the size of the business these days, customer relationship management software is available for all. With the industry's latest developments in the cloud, any sized business can employ CRM solutions for proper sales productivity. Soffront, a leading provider of cloud CRM software, provides a detailed list of reasons and methods for why and how your sales process should match your CRM application in a recent helpful blog post.
5/17/2011
Cloud CRM: The Optimal Alternative to Spreadsheets Cloud CRM: The Optimal Alternative to Spreadsheets
Have you relied heavily on spreadsheets or Microsoft Outlook to manage your customer accounts? If so, how has this worked over time as your business has grown? Do you find yourself spending more time managing the system than you do your customers? If this is the case, it may be time to look to a more robust solution.
5/10/2011
CRM Week in Review: Leads and Clouds CRM Week in Review: Leads and Clouds
As we usher in the sprightly month of May, we look forward to the budding and blossoming of trees and flowers and sales leads! This past week, I had the fortunate opportunity to interview Dan McDade, president at PointClear, and author of The Truth About Leads.
5/6/2011
Cloud CRM: Nine Ways to Stand Out in A Customer's Eyes Cloud CRM: Nine Ways to Stand Out in A Customer's Eyes
"The most effective sales techniques go beyond the selling process itself." That's according to an interesting post on the Soffront blog, noting that it's "the small, but critical details that take the sales experience from good to great in the customer's eyes."
5/5/2011
Cloud CRM Boosts Growth for Security Company Cloud CRM Boosts Growth for Security Company
Soffront, a leading provider of cloud customer relationship management solutions, has boosted the rapid growth of the American Security Programs through its innovative cloud CRM strategies and software.
5/3/2011
CRM Week in Review: Cloud and Mergers CRM Week in Review: Cloud and Mergers
The CRM industry saw much news this week including cloud deals and developments from the likes of Infor and Soffront.
4/29/2011
Soffront Launches Cloud CRM Channel on TMCnet Soffront Launches Cloud CRM Channel on TMCnet
(Norwalk, CT - [April 29, 2011]) Technology Marketing Corporation (TMC), a global, integrated media company, announced today that the Cloud CRM channel, sponsored by Soffront, has been launched as the newest addition to the TMCnet Online Community program.
4/29/2011
Three Reasons Cloud CRM from Soffront Streamlines Standard Costs Three Reasons Cloud CRM from Soffront Streamlines Standard Costs
Customer focus is important for any business seeking to protect its revenue streams and drive profitability. In a market where the competition is just a click away, companies cannot afford to let customer care fall by the wayside. As a result, customer relationship management (CRM) solutions are a valuable investment, but one that should also be effectively managed. To drive the most value at the lowest cost, companies may want to consider cloud CRM.
4/29/2011
Soffront's Cloud CRM Beats Competitors' Software for Simplicity Soffront's Cloud CRM Beats Competitors' Software for Simplicity
As a provider of customer relationship management (CRM) software in the cloud, Soffront Software Inc. recently unveiled its V.9.1 solution for increased ease-of-use. Having celebrated its 18 year anniversary in the CRM software business this March, Soffront devoted its extensively experienced developers to creating an operationally simpler cloud-based solution without forgoing its robust features.
4/29/2011
Customizing Cloud CRM beyond Cosmetic Changes Customizing Cloud CRM beyond Cosmetic Changes
Just as no two businesses are exactly alike, no two CRM software offerings are exactly alike, even when features lists indicate they do the same thing. Customization is a particular area purchasers of CRM strategies should be savvy about when making comparisons. That's because customization is a crucial feature when choosing CRM software. If a business doesn't have the ability to customize its software to synch with its individual processes and workflow the potential to increase productivity and efficiency is lost.
4/29/2011

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