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December 22, 2010

Unified Communications Veteran Zeacom Offers SME Support in a Tough Economy


  By Chris DiMarco, TMCnet Managing Editor

Zeacom (News - Alert) has been a leader in small and medium enterprise (SME) Unified Communications solutions for the better part of a decade. Though the UC industry was affected by the economic downturn, Zeacom has weathered the storm and is now seeing more business than ever as investors and resellers regain confidence in the market. At this year’s ITEXPO, Zeacom President Ernie Wallerstein (News - Alert) discussed the direction in which the company is moving, and some of the unified communication and contact center software innovations that will make Zeacom a great choice for SMEs during the economy’s resurgence.


“We did really well during the economic downturn; we’ve added staff, which actually doubles our team in the states,” Wallerstein said.

This is good news for all of the SMEs adding IP Telephony solutions to their offices in 2011. IP telephony is unquestionably the direction that companies are moving in for their voice solutions, but as Wallerstein points out, they need maintenance to keep the solution performing at all times. 

Zeacom’s solutions incorporate multiple telecommunications processes enabling companies to diagnosis themselves and address any issue that may arise within their voice communications’ mechanisms. Wallerstein also noted that, “IP telephony typically falls into the realm of the IT department, and IT guys are used to applications. So what we really find is companies like us that cross the bridge between applications and voice bring a tremendous amount of value to the small and medium market place.”

The IP telephony field has continued to mature and although the technology has been there for quite some time, the cost of implementation is only now within the reach of most SMEs. The field is ripe for expansion and a UC and IP solutions provider with experience like Zeacom stands to offer considerable expertise

 As for the effect of Microsoft (News - Alert) moving into the Unified Communications field with Lync, Zeacom does not see any downside. “Microsoft’s going to bring even more attention to the space, especially when it comes to UC and contact center software,” Wallerstein said.

This means even more attention for Contact Center veterans like Zeacom.


Chris DiMarco is a Web Editor for TMCnet. He holds a master's degree in journalism from Quinnipiac University. Prior to joining TMC (News - Alert) Chris worked with e-commerce provider Suresource as a contact center representative and development analyst. To read more of his articles, please visit his columnist page.

Edited by Chris DiMarco



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