How Telecom Expense Management Ties into Business Intelligence & Mobility Trends
April 13, 2016
By Paula Bernier
Executive Editor, TMC
More than 50 percent of smartphone data is used for streaming video and social media apps. Streaming video is expected to account for more than half of all global data usage by 2020.
Some of that is used for work, and some for personal use. So, for employers, the question is who pays – the employer or the employee? Splitting the cost between employee and enterprise is the approach suggested by TEM professionals gathered at a recent Telecom Expense Management Industry Association gathering.
Splitting the bill, however, can be a challenge given the difficulty of collecting the proper usage data and normalizing it with the carrier bill, according to a recent ISI blog. Adding to that is the fact that data collection related to Apple’s (News - Alert) iOS devices can be tough. TEM professionals can help businesses meet these challenges, the blog explains.
The blog goes on to talk about the continued rise of smartphone-based traffic and the growing adoption by businesses of mobile managed services in an effort to improve customer relations, increase sales, save money, and more. The MMS marketplace is expected to grow to $6 billion in 2018.
While the bring-your-own-device trend put a focus on mobile managed services, these solutions aren’t solely to address BYOD, as the blog notes. Mobility initiatives can also help ensure that mobile devices and the data used by them are secure, and that mobility solutions are integrated with other enterprise systems to allow for more business intelligence and revenue streams, the blog says, adding that TEM professionals can help with all of that.
The blog also touches on the Internet of Things, noting data from Blue Hill Research that says asset and endpoint data optimization, data stream/transaction tracking, endpoint/sensor cost optimization, help desk and remote support, inventory management, and location-based sensor tracking are areas of opportunity in this vein.
Edited by Stefania Viscusi