Class Recordings Can Help E-Learning Providers Differentiate
January 09, 2015
By Mae Kowalke
TMCnet Contributor
Globally, the e-learning market is on fire.
An estimated $6 billion in venture capital has been plowed into the worldwide e-learning market in the past five years, according to a recent report by Docebo, and currently the revenue from e-learning is expected to reach $51.5 billion by 2016.
Increasingly jobs are moving toward knowledge work, and that means education and training. It is more important than ever to have the right skillset and be current in the latest methods and knowledge.
At the same time, there’s a constant need for this training because fields are changing fast and it no longer is possible to learn once and then stop. But constant training poses a challenge for most workers, as there isn’t the opportunity to stop work and re-educate in most cases.
Enter e-learning, which allows this ongoing education process to combine with the daily lives of most workers.
In developing countries, e-learning also is a way to deliver world-class education even if the country is lacking in native educational institututions; e-learning is growing even faster in developing countries than developed ones, according to Docebo.
Differentiating in this space is one of the challenges that e-learning providers face, as unlike traditional educational institutions the whole world is competing with them for students.
One way to differentiate is through a savvier tech platform, and additional features that make it easier for students.
Also, another way that some educational institutions are doing this is through the recording of online classes. This enables students to “attend” class even when they are unable to be present; it is the 2015 way of copying notes from a friend.
Products such as ISI (News - Alert) Telemanagement’s call recording solution make it relatively easy for instructors at educational institutions to record and then post their lectures for later use.
With competition fierce and plenty of revenue on the line, anything to make the life of the student easier is worth the effort.