Mitel, Tactful AI Target MEA Region

Central to the customer experience is communications. How organizations engage internally and externally is crucial to business success. Innovation in the cloud and artificial intelligence is reimagining communications, empowering organizations of all sizes around the globe.

Mitel announced Tactful AI is the newest member of the Mitel Solutions Alliance program, allowing the UK tech provider the ability to offer businesses in the MEA region solutions capable of driving operations, improve customer loyalty and deliver a nice bump to sales.

“The pandemic has shifted many consumers onto digital services, so creating better online customer experiences will be a major trend. As customers rethink their business models and digitize their services to adapt to the volatile market environment, we’ll see stronger demand for technologies – like AI and chatbots - that help enhance the customer experience,” explained Sherif Khairallah, Director SI/SP/Cloud of Mitel MENA.

The duo delivers a robust omnichannel solution, built on integrations with the Tactful Unified Cognitive Customer Experience platform and Mitel’s suite of UC and contact center solutions. Native integration introduces a seamless experience, while also offering businesses the choice of on-premises or in the cloud deployment and the additional flexibility of evolving configuration with ever tightening compliance regulations.

“Over the past year we have seen unprecedented change in consumer behaviour, now everyone just embraces the power of communication between individuals and with businesses. With digital channels becoming the preferred choice of communication for generations X, Y, and Z while voice communications remain important for older generations, businesses have no option but to implement a unified communications strategy to stay relevant as well as future proof,” noted Mohamed Elmasry, CEO of Tactful AI.

Communications cannot be an afterthought. Beyond the expectations of customers, team members deserve solutions that can deliver on the digital age.

Are your communications in the cloud?

Edited by Maurice Nagle