Should You Consider Reselling Business VoIP?

Is VoIP really for dummies? According to a recent announcement, the dummy focus is actually on the reseller that wants to make waves in this market. The benefits associated with VoIP are very real and measurable – so selling a business VoIP solution is something so easy, a dummy could do it, right?

The business VoIP reseller may take offense to such a statement, but the idea isn’t that the process is dumbed down; it really points to the fact that leveraging VoIP within the business should be an easy decision. At that stage of the buying process, it should be a no-brainer that the decision maker selects a lower cost, more efficient solution.

What’s really happening is that the VoIP reseller, or the secondary VoIP service provider selling Internet telephony communications and VoIP services in addition to other IT products and services, has become a one-stop shop for everything communications. It’s actually a no-brainer for the provider to take on another line of service, taking charge of the pricing and managing all clients and the associated branding.

If you’re in a position where you want to start offering business VoIP to your customers, there are a few things to know to get started. The first to know is that reselling VoIP as a business venture does not require significant initial costs and can be highly lucrative when done correctly. There is no significant capital outlay from the onset and no new network infrastructure has to be put in place.

For deployment purposes, there is a very short learning curve, enabling you to jump quickly into the business of delivering services and staying on top of the customer care needed. Of course, it is important to pick the right hardware and solution to meet guarantees in terms of stability and quality that your customers demand. Installations take generally just a few hours. Hosted and cloud-based systems can sometimes be ready in just minutes, depending upon what you plan to offer.

Once you’ve decided to enter this field and know how easy it is to sell and how quickly you can launch a new client, it’s then important to understand how you can make money. You’re selling on the value proposition that businesses can enjoy streamlined communications and a lower cost of staying connected around the world. You make money based on the wholesale rate list that allows you to make your own price list based on the needs of your customers and the market you are targeting.

While VoIP reselling isn’t really for dummies, the concept does support the idea that this technology is so easy to use and practically sells itself, making it a great option for any business looking for these clear benefits.