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April 25, 2012

Brewmasters Venture into the Cloud with Latest SilverSun SaaS Offerings

By Kerry Doyle, Contributing Writer

The three primary factors to be considered when deciding whether to leverage cloud computing and which provider to choose are reliability, availability and scalability. Any type of company that requires application hosting could potentially benefit from the provisioning of computing infrastructure resources as a service. In addition to the economic advantages of an on-demand computing environment, companies also enjoy the flexibility of being able to scale their services up or down to accommodate changing needs or business requirements, without having to invest in new equipment. This type of resource can never be more attractive than it is to the burgeoning beer brewing industry.

SilverSun Technologies, Inc., involved in the acquisition and build-out of technology and software companies engaged in providing management applications and professional consulting services to SMBs in the manufacturing, distribution and service industries, recently announced new cloud-based business management solutions for the U.S. craft beer brewing and distribution industry. These new SWK Technogies-hosted solutions represent SilverSun's initial introduction of Software-as-a-Service (SaaS (News - Alert)) offerings.

Mark Meller, chairman, president and CEO of SilverSun, stated, “The first year average annual contract value for our initial BeerRun and DRM contracts is approximately $6,387, with a projected contract term expectancy exceeding four years. Average annual recurring revenue is anticipated to be $3,450. Consequently, we view this niche market as an immediate $30 million+ opportunity on which we have every intention of capitalizing. Moreover, it is our plan to expand our beer brewing solutions platform to accommodate the needs of other types of spirits and beverage manufacturers in the coming year.”

The new SaaS solutions provide brewmasters with a single, turnkey database batch/process solution capable of managing their manufacturing operations -- from forecasting and planning to recipe management to inventory control and traceability, among other critical business functions. In addition to the economic advantages of an on-demand computing environment, these brewers will also enjoy the flexibility of being able to scale their services up or down to accommodate changing needs or business requirements, without having to invest in new equipment.

Branded as BeerRun, BrewPub and the Distributor Relationship Management System (DRM), these new subsidiaries will offer unparalleled service. Since the launch, the company has signed seven new customers to BeerRun and the associated DRM, and recently engaged its first customer of BrewPub.






Edited by Jennifer Russell



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