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Auto Dialer: Deal Inked by 8x8, CallFire to Deliver Cloud Telephony Services to Small Businesses

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TMCnews Featured Article


August 07, 2009

Auto Dialer: Deal Inked by 8x8, CallFire to Deliver Cloud Telephony Services to Small Businesses

By Jessica Kostek, TMCnet Channel Editor


A Los Angeles-based cloud telephony solution provider and a Sunnyvale, Calif.-based Internet Protocol communications solutions provider for business and residential users have collaborated to provide cloud telephony services to small businesses.

 
8x8 (News - Alert) will provide voice trunking services to cloud telephony solution provider CallFire, which began offering its hosted power-dialing services to small business, call center and enterprise customers over 8×8’s established VoIP network last week.
 
According to company officials, the agreement between the two companies links 8×8’s enterprise-class SIP trunking service together with CallFire’s cloud telephony platform, currently in use by over 14,000 businesses. Some of those businesses include healthcare companies such as QuesGen and LifeWatch.com.
 
In the healthcare industry, it is important for calls to be clear and reliable, said Rebecca Siegel, online marketing coordinator at CallFire.
 
“CallFire is also used for emergency broadcast in instances of fires and earthquakes. When location information is communicated over the telephone in an emergency, clarity helps save lives,” Siegel said.
 
8x8 was initially a customer of CallFire, however over time, they company realized that CallFire could improve its voice quality with 8x8’s VoIP network.
 
“CallFire and 8×8 are collaborating in order to stay at the forefront of innovation in cloud telephony services,” said CallFire CEO & Co-founder Dinesh Ravishanker. “8×8 has become a critical component of our relentless commitment to increasing voice quality for our customers. We are pleased to say that 8×8’s service quality has been exceptional. Our solutions are not only complementary, but together create a best-of-class service for SMBs and the enterprise.”
 
8x8, powering a substantial portion of CallFire’s underlying VoIP network, the company was able to combine its enterprise quality VoIP with CallFire’s innovative “Hosted Power Dialing” platform, and now uses CallFire’s broadcast services exclusively in its call centers.
 
“We experienced the features and benefits of the CallFire solution firsthand in our own outbound call center and can attest to the simplicity, affordability and effectiveness of this valuable sales, marketing and customer service tool,” said 8×8 Chairman & CEO Bryan Martin (News - Alert). “8×8 is very pleased to bring a better business voice network to CallFire to provide reliable, high quality digital voice service for CallFire’s cloud telephony solutions. In addition to being a valuable partner, CallFire is also now a valuable customer.”
 
Siegel says CallFire plans “to continue to work with 8x8 in the future.”
 
For more information check out CallFire’s blog or their Auto Dialer channel here on TMCnet.
 
 
 

Follow ITEXPO (News - Alert) on Twitter: twitter.com/itexpo

Jessica Kostek is a channel editor for TMCnet, covering VoIP, CRM, call center and wireless technologies. To read more of Jessica’s articles, please visit her columnist page.

Edited by Michael Dinan








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