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March 24, 2010

Apple Outshines Competitors in Profits

By Alice Straight, TMCnet Web Editor

The competition doesn’t even come close to Apple (News - Alert) when it comes to profits.


Deutsche Bank looked at numbers from the 10 PC makers in the world and Apple came in with a margin of 36 percent for its operating profits. Apple has 7 percent of the overall revenues in the market. Operating profit is the difference between the sale price of a product and the cost to produce it.

The five-to-one ratio puts Apple far ahead of a back that includes Dell and Hewlett-Packard (News - Alert).

Apple benefits from economies created by the tight integration of hardware and software on its platform.


Alice Straight is a TMCnet editor. To read more of her articles, please visit her columnist page.

Edited by Alice Straight

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