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November 29, 2007

Hop-on Hears You Now, Verizon Wireless

By Anil Sharma, TMCnet Contributing Editor

HOP-ON Inc., a leading developer and marketer of wireless phones, accessories and one of the foremost creator of mobile gambling technology is set to gain from Verizon’s (News - Alert) announcement that it will allow phone and mobile device manufacturers to connect to their network signals.

Verizon’s “Any App, Any Device” is expected to bring in loads of gains for HOP-ON, which is one of the remaining American manufacturers of CDMA phones.
HOP-ON develops and markets wireless phones and accessories for emerging market and other domestic carriers and is best known for developing the world’s first disposable cell phone. Currently, HOP-ON is expanding into value-added services, like mobile gambling and SMS wagering.
HOP-ON’s exclusive software will allow users to stream live interactive feed from legal jurisdictions to play poker, blackjack, roulette and baccarat on personal cell phones.
Verizon devices are slated to be available by the end of 2008 and early next year, the company is to announce the minimal technical standards for connecting to its network.
 “HOP-ON is familiar with the CDMA standards that will be requirements for approval on Verizon’s network,” president of HOP-ON, Peter Michaels said in a press release.
“We have been approved for use on several other networks already.”
Verizon’s plan would bring in benefits to its customers as they will be able to choose from a wider selection of phones that are free of restrictions, including phones from Hop-on’s innovative, cost-effective line such as the 1993 model which is priced under $75, as opposed to others which run upwards of $250.
Moreover, it could also open the door for non-phone devices like gaming systems or cameras to get cellular access for the first time and will open the doors for HOP-ON’s latest mobile gaming and wagering software to be played through Verizon customers’ phones.
“This is huge news for us,” says Michaels. “Verizon’s decision to open their networks to outside manufacturers means that we now have 64 million Verizon subscribers as potential new customers. Our breakthrough cellular technology and our brand-new mobile wagering applications will finally be available for their customers to enjoy.”
Verizon’s announcement comes about three weeks after Google (News - Alert) unveiled its plans to release its own open mobile platforms with Android Linux-based device operating system and its Open Handset Alliance, a conglomeration of over 30 companies that hope to develop lower cost, open mobile devices.
The new strategies by the two companies signal a shift in open thinking that other communications companies are bound to follow, which will prove to be beneficial for consumers and HOP-ON alike.
Anil Sharma is a TMCnet Contributing Editor

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