Issue: March 1996

The original and most authoritative source on inbound, outbound and customer service management

Publisher's Outlook
Call Center NEWS(TM)
Technology HIGHLIGHT

Presenting comprehensive monthly information to help build profits for every type of business, including:

• Proven marketing strategies: Database marketing/list selection and effective techniques for business-to-business and business-to-consumer
• Cost-effective technology: ACDs, predictive dialers, computer telephony integration (CTI), contact management software and more.
• Powerful sales techniques: Unique approaches for telemarketing pros
• Money-saving ideas: Outsourcing to telemarketing service agencies
• Hiring smarter: Selecting, motivating and compensating the right people
• The Annual Buyer's Guide: Definitive listings of over 1,200 industry suppliers.

Creating a standard of excellence with recognition of outstanding industry achievements, including:

• Top 50 Inbound & Top 50 Outbound : The annual ranking of the companies by billable minutes of long-distance service
• Rising Stars: The Fastest Growing Telemarketing Companies: Spotlights the the largest annual percentage growth rate of developing, mid-size and large firms.
• MVP Quality Awards Salutes the outstanding quality practices of an elite group of call centers: the "Malcolm Baldrige " of the telemarketing industry
• Proud sponsor of TCCS(TM), the industry's leading conference & exhibition